
Product Insights
The Champion Wholemeal is a sliced wholemeal bread made from wheat flour, oats, barley malt and sustainable soy flour, falling under the Cereals and potatoes > Bread category. It carries a Nutri-Score of A, belongs to NOVA group 3, and offers low fat (2.6 g), low sugars (3.3 g) and moderate salt (0.95 g) per 100 g, while providing a high protein content (11 g) and ample dietary fibre (6.1 g). The product is vegan and bears sustainable palm‑oil and soy‑flour labels, but it contains gluten and the additive E300 (ascorbic acid), which some consumers may wish to note.
Nutrient Levels
Traffic light indicators
Nutritional Values
Values per 100 g
Comparative Analysis
Compared with the average sliced bread, this wholemeal loaf contains less sugar, fat and salt per 100 g, while delivering more protein and fibre.
Ingredients
Wholemeal Wheat Flour, Water, Wheat Protein, Yeast, Fermented Wheat Flour, Salt, Oat Bran, Malted Barley Flour, Vinegar, Molasses Sugar, Sustainable Soya Flour, Vegetable Oils (Rapeseed, Sustainable Palm), Flour Treatment Agent: Ascorbic Acid (Vitamin C)
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Frequently Asked Questions
Everything you need to know about THE CHAMPION WHOLEMEAL.











