
Product Insights
Wholemeal Loaf is a wholegrain bread belonging to the Bread (Cereals and potatoes) family, marketed as a high-protein vegan option. It earns a Nutri-Score of A and delivers 16 g of protein and 7 g of fiber per 100 g, while keeping sugars low at 3.2 g, but it is classified as ultra-processed (NOVA 4) and contains several additives such as emulsifiers (E472e, E471), a preservative (calcium propionate) and a small amount of sustainable palm oil. The loaf also lists gluten, soy and sesame as allergens and has a moderate salt level (0.9 g/100 g), which may be a concern for sensitive consumers.
Nutrient Levels
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Nutritional Values
Values per 100 g
Comparative Analysis
Compared with the average bread, this wholemeal loaf provides almost double the protein (16 g vs 9.9 g), about one-third the sugar (3.2 g vs 4.8 g) and less than a quarter of the salt (0.9 g vs 4 g) per 100 g, while offering higher fiber.
Ingredients
Wholemeal Wheat Flour, Water, Pulses, Grains and Seed Blend (15%) (Kibbled Soya Bean, Malted Barley Flour, Navy Bean, Yellow Lentil, Sesame Seed, Brown Linseed, Red Lentil, Black Bean, Sunflower Seed, Pumpkin Seed, Millet Seed, Oat Flakes, Toasted Rye Flakes), Wheat Gluten, Yeast, Demerara Sugar, Salt, Glaze (Water, Pea Protein, Glucose Syrup, Rice Flour), Vegetable Oils (Rapeseed and Sustainable Palm), Soy Flour, Emulsifiers: E472e, E471; Preservative: Calcium Propionate: Flour Treatment Agent: Ascorbic Acid (Vitamin C).
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Frequently Asked Questions
Everything you need to know about Wholemeal Loaf.










