Why is Brioche vendéenne tranchée pur beurre classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product falls into NOVA 4 because it combines many industrial ingredients such as added sugar, butter concentrate, invert sugar syrup, rum, vanilla and orange‑blossom flavorings, and a carob‑seed flour thickener, along with leavening agents and processed wheat flour; these steps and additives go beyond simple homemade baking, which is the criterion for the ultra‑processed category.

How does the sugar and salt content in this brioche affect a diabetic or hypertensive diet?

With 8.9 g of sugar per 100 g, the brioche provides a moderate amount of carbohydrates that can raise blood glucose, so diabetics should monitor portion size; the 0.98 g of salt is lower than the average sweet snack but still contributes to daily sodium intake, making it advisable for hypertensive individuals to limit consumption.

Based on its ingredient list, is this brioche suitable for vegan, keto, halal, or gluten‑free diets?

The brioche is not vegan because it contains eggs, butter and milk; it is not gluten‑free due to wheat flour and gluten; its 51 g of carbohydrates per 100 g exceeds keto limits, so it is unsuitable for strict keto diets; the inclusion of rum introduces alcohol, which generally disqualifies it from halal certification.

Nos Régions Ont du Talent • 450 g e

Brioche vendéenne tranchée pur beurre

Sugary Snacks

Product Insights

The Brioche vendéenne tranchée pur beurre is a sliced pure‑butter Vendéen brioche, listed under sweet snacks and pastries and produced in France. Per 100 g it provides 360 kcal, 13 g fat (8.5 g saturated), 8.9 g sugars, 0.98 g salt, 8.7 g protein and 2.2 g fiber, earning a Nutri‑Score of D and belonging to NOVA group 4, which denotes an ultra‑processed product. While it offers lower sugar and salt than typical sweet pastries, its high saturated‑fat level and the presence of gluten, eggs and milk allergens limit its appeal to health‑conscious or allergen‑restricted consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

high

Sugars

moderate

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal360 kcal

Fat13 g

Saturated Fat8.5 g

Carbohydrates51 g

Sugars8.9 g

Comparative Analysis

Compared with the average sweet‑snack, this brioche contains about half the sugar (8.9 g vs 16.6 g), roughly 25 % less fat (13 g vs 17.3 g), slightly less saturated fat (8.5 g vs 8.8 g), and half the salt (0.98 g vs 1.94 g), while delivering a comparable energy level, a bit more protein and carbohydrates.

Ingredients

Farine de blé (dont gluten de blé); œufs frais 15%; sucre 12 % ; beurre concentré 12 % (soit 14,6 % en beurre reconstitué) ; levain (farine de blé, eau, sel); sirop de sucre inverti ; rhum ; levure ; sel ; arômes : vanille et ﬂeur d'oranger ; épaississant : farine de graines de caroube.

84%

35%

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Frequently Asked Questions

Everything you need to know about Brioche vendéenne tranchée pur beurre.

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