Why is Modern 100% Whole Wheat Bread classified as ultra-processed (NOVA 4) and what specific additives does it contain?

Because it combines refined sunflower oil with a suite of industrial additives, including preservatives E282 (propionic acid) and E200 (sorbic acid), a malt product, flour-treatment agents E510 (calcium carbonate) and E1100 (mono- and diglycerides), acidity regulators E341 (phosphates) and E260 (acetic acid), emulsifier E471 (mono- and diglycerides of fatty acids) and antioxidant E300 (ascorbic acid). The product meets the criteria for the ultra-processed NOVA 4 category.

Is Modern 100% Whole Wheat Bread suitable for gluten-free, vegan, or keto diets?

No; the loaf contains whole-wheat flour with gluten, milk solids, and soy flour, so it is not gluten-free, not vegan, and its high carbohydrate content makes it unsuitable for a strict keto regimen, although it is acceptable for standard vegetarian diets.

Are the milk and soy ingredients in Modern 100% Whole Wheat Bread a concern for people with dairy or soy allergies?

Yes; the product lists milk solids and soy flour among its ingredients, both of which are recognized allergens, so individuals with dairy or soy sensitivities should avoid this bread.

Modern • 400 g

Modern 100% Whole Wheat Bread

Cereals And Potatoes

Product Insights

Modern 100% Whole Wheat Bread is a sliced whole-meal loaf that belongs to the Cereals and potatoes group, specifically the Bread subgroup. It carries a Nutri-Score of B and is classified as an ultra-processed product (NOVA 4) due to the presence of several additives such as preservatives (E282, E200), flour-treatment agents (E510, E1100), acidity regulators (E341, E260), an emulsifier (E471) and an antioxidant (E300), while also containing milk solids, gluten and soy, which are common allergens. Nutritionally, the loaf offers low sugar (3.7 g/100 g), low salt (0.97 g/100 g), low fat and saturated fat, a modest protein level (8.8 g/100 g) and a higher than average fiber content (6.4 g/100 g), but its protein is slightly below the typical bread average and it includes several synthetic additives.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

low

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal264 kcal

Fat2.7 g

Saturated Fat1.3 g

Trans Fat0.05 g

Cholesterol0 g

Comparative Analysis

Compared with average breads, this whole-wheat loaf contains less sugar (3.7 g vs 4.8 g), less salt (0.97 g vs 3.95 g), lower energy (about 250 kcal vs 349 kcal), higher fiber (6.4 g vs 5.38 g), lower protein (8.8 g vs 9.9 g) and markedly lower fat and saturated fat.

Ingredients

Whole Wheat Flour (Atta) (57.3%), Sugar, Gluten, Yeast, Edible Vegetable Oil (Refined Sunflower Oil), lodized Salt, Milk Solids, Oat Flour, Soya Flour, Preservatives (282, 200), Malt Product, Flour Treatment Agents (510, 1100(i)), Acidity Regulators (341(1), 260), Emulsifier (471) and Antioxidant (300).

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