Why is Muesli Fruit, Nut & Seeds classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product combines refined grains such as wheat flour (maida), added sugar and honey with processed fruit pieces, and it includes food additives like colourants E140 (chlorophyll) and E150d (caramel colour), antioxidant E307b (tocopherol) and flavourings, which together place it in the ultra‑processed NOVA 4 category.

How does the high sugar and moderate salt content of this muesli affect people with diabetes or hypertension?

With 21.6 g of sugar per 100 g, the muesli can cause rapid blood‑glucose spikes, making it risky for people managing diabetes, while the 0.33 g of salt contributes to sodium intake and may be a concern for those on a hypertension‑friendly diet.

Is this muesli suitable for a vegan or gluten‑free diet?

No, the product contains honey, which is an animal‑derived sweetener, and includes wheat, barley and oats that provide gluten, so it does not meet vegan or gluten‑free requirements.

Kellogg's • 75 g

Muesli Fruit, Nut & Seeds

Cereals And Potatoes

Product Insights

Muesli Fruit, Nut & Seeds is a breakfast cereal that belongs to the Cereals and potatoes group. It carries a Nutri‑Score of C and is classified in NOVA group 4, indicating an ultra‑processed formulation that includes added sugars, honey, refined flours and several food additives such as colourants E140, E150d and antioxidant E307b. The mix offers 6.5 g of fiber and 8.1 g of protein per 100 g and contains about 44 % fruit‑vegetable‑nut content, but it also delivers 21.6 g of sugar and 0.33 g of salt, and it is not suitable for vegans or gluten‑free consumers because of honey and gluten‑containing grains.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal382 kcal

Fat5.2 g

Saturated Fat0.9 g

Carbohydrates79 g

Sugars21.6 g

Comparative Analysis

Compared with the average breakfast cereal, this muesli contains substantially more sugar (21.6 g vs 14.13 g), less fat (5.2 g vs 8.97 g) and considerably less salt (0.33 g vs 1.77 g).

Ingredients

MULTIGRAIN MIX (66%) {CORN GRITS (18.3%), WHEAT (16.5%), RICE (9.7%), ROLLED BARLEY (8%), ROLLED OATS (8%), RAGI MILLET FLOUR (3.5%), RICE FLOUR, CORN MEAL, REFINED WHEAT FLOUR (MAIDA)}, CANDIED FRUITS, DRY FRUITS, NUT & SEED (21%) {CANDIED PAPAYA (5%), ALMONDS (3.5%), PUMPKIN SEEDS (3.5%), CANDIED CRANBERRY (3%), BLACK CURRANTS (3%), BLACK RAISINS (3%)}, SUGAR, CEREAL EXTRACT, WHEAT BRAN, HONEY, OLIGOFRUCTOSE, IODIZED SALT, COCOA SOLIDS VITAMINS, COLOURS (INS 140, INS 150d), FLAVOURS {NATURE IDENTICAL & ARTIFICIAL (COCONUT)}, ANTIOXIDANT (INS 307b) AND MINERAL. ALLGEN DECLARATION: CONTAINS WHEAT, BARLEY, OATS, NUT (ALMONDS), SULPHITE MAY CONTAIN OTHER NUTS, SOY AND MILK. SOME CANDIED AND DRY FRUITS CONTAIN SULPHITE TO MAINTAIN COLOUR

84%

35%

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