Why is Seeded Sourdough classified as moderately processed (NOVA 3) and does it contain any additives?

The loaf is placed in NOVA group 3 because it combines processed ingredients such as refined wheat flour, malted flours, rapeseed oil and seeds, but it does not list any food additives or preservatives, so the ingredient list is limited to natural components.

How do the sugar and salt levels in Seeded Sourdough affect people with diabetes or hypertension?

With only 3.6 g of sugar per 100 g, the bread has a modest impact on blood glucose, making it a reasonable choice for diabetic individuals when portion‑controlled; the salt content of 0.8 g per 100 g is well below the average for breads, so it adds limited sodium to the diet, which is beneficial for hypertension management.

Is Seeded Sourdough suitable for vegan, keto, halal, or gluten‑free diets?

The product contains only plant‑based ingredients, so it meets vegan criteria, but it includes wheat and rye flour, which provide gluten, making it unsuitable for gluten‑free diets; its carbohydrate content (41 g per 100 g) is too high for a keto regimen, and the presence of seed ingredients does not conflict with halal guidelines.

Morrisons The Best

Seeded Sourdough

Cereals And Potatoes

Product Insights

Seeded Sourdough is a sliced loaf of whole‑grain sourdough bread enriched with a blend of sunflower, pumpkin and linseed seeds, positioned in the Cereals and potatoes (bread) food group. It earns a Nutri‑Score of A and falls in NOVA group 3, offering low sugars (3.6 g/100 g), low salt (0.8 g/100 g) and high fibre (6.5 g/100 g), though its fat content (6 g/100 g) is slightly above the average for breads and its protein (9.2 g/100 g) is a bit lower than typical. The loaf contains gluten from wheat and rye and does not list any additives, making it suitable for vegans but unsuitable for those requiring a gluten‑free diet.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g/ml

Added Sugars0 g

Fruits & Vegetables2.8 %

Comparative Analysis

Compared with the average sourdough bread, Seeded Sourdough contains about 25 % less sugar, 80 % less salt and 23 % fewer calories, while its fat is roughly 9 % higher and protein about 7 % lower.

Ingredients

Wheat flour (wheat flour, calcium carbonate, niacin, iron, thiamin), Water, Mixed seeds (10%) (sunflower seeds, pumpkin seed, brown linseed, golden linseed), Rye flour, Wholemeal wheat flour, Malted wheat flakes, Malted barley flour, Rapeseed oil, Malted barley extract, Yeast extract, Salt, Fermented wheat flour

84%

35%

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