Why is the Brunch Bar classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The bar is labeled NOVA 4 because it is made from refined grains, added sugars, vegetable fats and several food‑grade additives that are typical of industrially formulated snacks. Its additive list includes the emulsifier lecithin (E322), the stabiliser sorbitol (E420), the humectant glycerol (E422), the emulsifiers E471 and E476, all of which help improve texture, shelf‑life and moisture retention.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With 31 g of sugar per 100 g, the bar delivers a rapid rise in blood glucose, which can challenge blood‑sugar control for people with diabetes; the salt level of 0.46 g per 100 g is lower than many snacks but still adds to daily sodium intake, so it should be limited for those monitoring blood pressure.

Based on its ingredients, is the Brunch Bar suitable for vegan, gluten‑free, or other strict diets?

No, the bar is not vegan because it contains honey, skimmed milk powder, whey powder and milk fat. It is not gluten‑free due to whole‑grain wheat flour and wheat bran, and it carries precautionary allergen statements for nuts, peanuts and milk, making it unsuitable for those with related allergies.

Cadbury • 28g 5 bars

Brunch Bar

Sugary Snacks

Product Insights

The Brunch Bar from Cadbury is a chocolate‑cereal snack that falls under the “Sugary snacks” and “Biscuits and cakes” dietary families. It carries a Nutri‑Score of E and is classified as a NOVA 4 ultra‑processed item, with a high sugar level (31 g per 100 g), moderate fat (14.6 g) but lower than average salt (0.46 g) and a modest amount of dietary fiber (4.3 g). While it provides quick energy and some fiber, the high added sugars and presence of five additives, plus traces of nuts, peanuts and milk, make it unsuitable for low‑sugar or allergen‑restricted diets.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

high

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Added Sugars37.4 g

Fruits & Vegetables11.4 %

Comparative Analysis

Compared with the average chocolate‑cereal bar (28.98 g sugar, 17.65 g fat, 1.98 g salt per 100 g), this Brunch Bar contains more sugar (31 g), slightly less fat (14.6 g) and much less salt (0.46 g).

Ingredients

OAT flakes (22%), sugar, glucose syrup, raisins, stabiliser (sorbitols), vegetable fats (palm, shea), invert sugar syrup, whole grain WHEAT flour (5,5 %), rice flour (5 %), cocoa butter, honey (2%), cocoa mass, skimmed MILK powder, WHEAT bran, whey powder (from MILK), humectant (glycerol), MILK fat, emulsifiers (SOYA lecithins, E471, E476), salt, BARLEY malt extract, 5 xe 28 g (140 g) molasses, flavouring. MAY CONTAIN PEANUTS AND NUTS. 7 622202 2

84%

35%

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