Why is PICK UP! CHOCO classified as ultra‑processed (NOVA 4) and which additives does it contain?

The bar combines refined wheat flour, added sugars, palm oil, cocoa butter and several industrial ingredients such as soy lecithin (E322), citric acid (E330), diphosphates (E450) and sodium carbonates (E500). These components, together with flavorings and emulsifiers, place the product in the ultra‑processed NOVA 4 category.

How do the high sugar and saturated‑fat levels in this snack affect people with diabetes or high blood pressure?

With 35 g of sugar per 100 g, the bar can cause rapid blood‑glucose spikes, making it unsuitable for diabetic diets, while the 15 g of saturated fat may raise LDL cholesterol. Although its salt content is low, the overall high energy and fat profile does not support hypertension‑friendly eating patterns.

Can this product be considered suitable for vegan, keto, or gluten‑free diets?

No. The biscuit contains milk powder, egg‑yolk powder and wheat flour, which introduce dairy, animal protein and gluten, disqualifying it from vegan and gluten‑free regimes. Its high carbohydrate content (61 g of carbs per 100 g) also makes it unsuitable for a keto diet.

Bahlsen, PiCK UP ! • 168 g

PICK UP! CHOCO 6x28G - BAHLSEN - 168g

Sugary Snacks

Product Insights

PICK UP! CHOCO is a chocolate‑coated biscuit bar sold in 168 g packs and positioned within the sugary snacks family. It carries a Nutri‑Score of E and belongs to NOVA group 4, reflecting a formulation high in sugar (35 g), total fat (26 g) and saturated fat (15 g) while containing only low levels of salt (0.2 g) per 100 g. The product lists several allergens, eggs, milk, gluten, nuts and soy, and includes palm oil, emulsifier soy lecithin (E322), raising agents (E500, E450) and flavoring, despite being free from artificial flavorings and taste enhancers.

Nutrient Levels

Traffic light indicators

Fat

high

Saturated Fat

high

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal511 kcal

Fat26 g

Saturated Fat15 g

Carbohydrates61 g

Sugars35 g

Comparative Analysis

Compared with the average snack in its category, this chocolate biscuit bar contains markedly more sugar (35 g vs 28.98 g), fat (26 g vs 17.65 g) and saturated fat (15 g vs 7.8 g) per 100 g, while its salt level is well below the typical 1.98 g.

Ingredients

Farine de BLE, sucre, BEURRE de cacao, pate de cacao, huile de palme, LAIT entier en poudre, sirop de glucose, LAIT ecreme en poudre, BEURRE patissier, poudre de NOISETTES, sel, emulsifiant: lecithines (soja), LACTOSE et proteines de LAIT, poudres a lever: carbonates de sodium, diphosphates, arome (lait), amidon (ble), acidifiant: acide citrique, jaune d'oeufs en poudre.

84%

35%

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