Why is Pick up! Fourré au lait classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The bar is marked NOVA 4 because its formulation relies on refined ingredients and multiple processing steps, including added sweeteners, emulsifiers and stabilisers. Its label lists glycerol (E422) as a stabiliser, citric acid (E330) as an acidifier, sodium carbonate (E500i) as a raising agent, diphosphates (E450), and lecithin (E322i) as an emulsifier, all of which contribute to its ultra‑processed status.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With 34 g of sugars per 100 g, the bar can cause rapid blood‑glucose spikes, making it unsuitable for people managing diabetes. Although its salt level (0.5 g per 100 g) is below the average for sugary snacks, the overall high sugar and saturated‑fat profile still pose cardiovascular risks for those with hypertension.

Is Pick up! Fourré au lait suitable for vegan, keto, or gluten‑free diets?

No, the product contains dairy milk powder, wheat flour (gluten), soy, and hazelnuts, so it is not vegan, not gluten‑free, and not keto‑friendly due to its high sugar and carbohydrate content. It also includes palm oil, which may not meet strict halal or clean‑label standards.

Bahlsen, PiCK UP !, Pick Up! • 168 g

Pick up! Fourré au lait

Sugary Snacks

Product Insights

Pick up! Fourré au lait is a chocolate‑coated biscuit bar filled with milk cream, classified in the sugary snacks group. It carries a Nutri‑Score of E and is listed as a NOVA 4 ultra‑processed product, reflecting its high levels of fat (27 g), saturated fat (17 g) and sugars (34 g) per 100 g, while offering modest protein (6.3 g) and fiber (2.1 g). The bar contains no artificial flavors or taste enhancers but does include allergens such as gluten, milk, soy and hazelnuts, and uses palm oil, which lowers its sustainability profile.

Nutrient Levels

Traffic light indicators

Fat

high

Saturated Fat

high

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal516 kcal

Fat27 g

Saturated Fat17 g

Carbohydrates61 g

Sugars34 g

Comparative Analysis

Compared with the average sugary snack, this bar contains considerably more fat (27 g vs 17.7 g), saturated fat (17 g vs 7.8 g) and sugars (34 g vs 28.9 g), slightly less salt (0.5 g vs 2.0 g), higher energy (516 kcal vs 418 kcal) and lower fiber (2.1 g vs 3.1 g).

Ingredients

Farine de blé, sucre, graisse végétale (palme), beurre de cacao, pâte de cacao, sirop de glucose, lait entier en poudre (4.6%), noisettes moulues (2,6%), stabilisant : glycérol ; lait écrémé en poudre (1.1%)LACTOSERUM en poudre, BEURRE patissier, sel, aromes, poudre a lever : carbonate de sodium, diphosphates; emulsifiant : lecithine; poudre de NOISETTES, amidon (BLE), acidifiant : acide citrique. Peut contenir : œufs

84%

35%

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