Why is Rice chips classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The snack undergoes multiple processing steps, including extrusion and flavor coating, and includes several food‑industry additives such as E300 (ascorbic acid), E339 (sodium phosphate) and E414 (arabic gum), plus maltodextrins, cheese powder and whey protein, which together place it in the ultra‑processed NOVA 4 category.

How does the sugar and salt content in Rice chips affect a diabetic or hypertensive diet?

With only 2.4 g of sugars per 100 g, the chips have minimal impact on blood glucose, but the 0.99 g of salt contributes to daily sodium intake and may need to be limited for hypertension, especially when the product is consumed in larger portions.

Based on the ingredients, is this product suitable for strict diets like Vegan, Keto, Halal, or Gluten‑Free?

The chips are gluten‑free, but they contain whey powder, cheese powder and milk derivatives, so they are not vegan or suitable for dairy‑free regimens; the high carbohydrate level (68 g per 100 g) makes them unsuitable for a keto diet, and without certification the halal status cannot be confirmed.

rice UP! • 60g

Chips de riz

Snacks

Product Insights

Rice chips are a 60 g gluten‑free snack made from 77 % wholegrain brown rice, olive oil and a cheese‑flavored blend, marketed by rice UP! and labeled with natural flavors and no preservatives. The product delivers 460 kcal per 100 g, with 17 g fat (moderate), 1.5 g saturated fat (moderate), 0.99 g salt (moderate), 2.4 g sugars (low), 8 g protein and 2.9 g fiber, earning a Nutri‑Score of C and a NOVA 4 ultra‑processed classification. It benefits from wholegrain rice and a relatively low sugar and salt content, but the high fat level, presence of dairy (whey and cheese powder) and additives such as E300, E339 and E414 keep it away from a healthier profile.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal460 kcal

Fat17 g

Saturated Fat1.5 g

Carbohydrates68 g

Sugars2.4 g

Comparative Analysis

Compared with the average snack, this rice chip contains far less sugar (2.4 g vs 28.6 g) and salt (0.99 g vs 5.2 g), while its fat (17 g) is slightly below the typical 19.2 g per 100 g.

Ingredients

Wholegrain brown rice 77% (Bulgaria, Greece), olive oil 16%, flavouring blend 7% [natural flavourings, sugar, salt, whey powder, maize maltodextrin, potato maltodextrin, milk mineral complex, cheese powder, acidity regulator citric acid, fruits, arabic gum (acacia tree), sodium phosphate, ascorbic acid. Contains milk and products thereof (including lactose).

84%

35%

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