Why is Special Red Berries classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The cereal combines refined grains with added sugars, brown‑sugar syrup, malt flavouring and a fortified vitamin‑mineral blend; these processed sweeteners and flavour enhancers place it in the NOVA 4 ultra‑processed category.

How does the sugar and salt content in Special Red Berries affect a diabetic or hypertensive diet?

With 28 g of sugar per 100 g, the product can cause rapid blood‑glucose spikes, making it unsuitable for strict diabetic control, and its 1.6 g of salt approaches the high‑salt threshold, which may raise blood pressure in people with hypertension.

Does Special Red Berries contain gluten, and is it safe for people with celiac disease?

Yes, the ingredient list includes whole‑grain wheat and wheat bran, both of which contain gluten, so the cereal is not safe for anyone requiring a gluten‑free diet.

kellogg's

Special Red Berries

Cereals And Potatoes

Product Insights

Special Red Berries is a Kellogg's plant‑based breakfast cereal that belongs to the PNNS groups “Cereals and potatoes” and “Breakfast cereals”. It carries a Nutri‑Score of E and is classified as NOVA 4 ultra‑processed; per 100 g it provides 359 kcal, 28 g of sugars, 1.6 g of salt and only 1.3 g of fat (0 g saturated), with 2 g of protein and whole‑grain wheat as the main ingredient. While it supplies whole‑grain wheat, rice, wheat bran and added vitamins, the high sugar and salt levels, together with added brown‑sugar syrup, make it a less‑nutritious option for everyday consumption.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

low

Sugars

high

Salt

high

Nutritional Values

Values per 100 g/ml

Added Sugars5.5 g

Fruits & Vegetables0 %

Comparative Analysis

Compared with the average breakfast cereal, Special Red Berries contains roughly double the sugar (28 g vs 14 g per 100 g), far less fat (1.3 g vs 9 g) and saturated fat (0 g vs 2.5 g), while its salt (1.6 g) is slightly below the typical 1.8 g and its energy content (359 kcal) is marginally lower than the category mean.

Ingredients

Whole grain wheat, rice, sugar, freeze-dried strawberries, wheat bran, contains 2% or less of brown sugar syrup, salt, malt flavor. Vitamins and Minerals: Vitamin C (ascorbic acid), reduced iron, vitamin E acetate, niacinamide, beta-carotene, vitamin B6 (pyridoxine hydrochloride), vitamin B1 (thiamin hydrochloride), vitamin B2 (riboflavin), folic acid, vitamin D3, vitamin B12.

84%

35%

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