Why is WHAT THE CLUCK Soy based chicken style chunks classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product is made from soy protein isolate, water and oil, then flavored, fortified and preserved with several industrial ingredients; this multiple‑step formulation puts it in the ultra‑processed NOVA 4 category. Its additive list includes flavourings, natural flavouring, potassium acetate (E261) as an acidity regulator, lactic acid (E270), citric acid (E330) and added vitamin B12.

How does the sugar and salt content in WHAT THE CLUCK Soy based chicken style chunks affect a diabetic or hypertensive diet?

With only 0.62 g of sugar per 100 g, the product is low‑sugar and suitable for a diabetic eating plan, while its 1.11 g of salt per 100 g is moderate and lower than the average vegan‑meat product, meaning it can fit into a hypertensive diet if consumed in moderation and balanced with other low‑sodium foods.

Is the soy protein in WHAT THE CLUCK Soy based chicken style chunks a concern for people with soy allergies, and what other allergens might be present?

Yes, the primary ingredient is soy protein, so the product is not safe for anyone with a soy allergy. In addition, the label notes possible traces of wheat, rye, barley, oat (all sources of gluten) and egg, making it unsuitable for individuals who must avoid gluten or egg.

THE VEGETARIAN BUTCHER

WHAT THE CLUCK Soy based chicken style chunks

Vegan Meat

Product Insights

WHAT THE CLUCK Soy based chicken style chunks are a plant‑based protein (legume) product positioned as a vegan meat alternative. The product achieves an excellent Nutri‑Score of A thanks to its high protein (20 g) and fiber (9 g) content, low sugars (0.62 g) and low saturated fat (0.5 g), though it contains a moderate amount of salt (1.11 g). It is classified as ultra‑processed (NOVA 4) and includes several additives such as flavourings, potassium acetate (E261), lactic acid (E270) and citric acid (E330), and it may contain traces of gluten and egg, which are potential allergens.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g/ml

Added Sugars0 g

Fruits & Vegetables0 %

Comparative Analysis

Compared with average vegan‑meat products, it contains less sugar (0.62 g vs 1.77 g), less salt (1.11 g vs 1.64 g) and less saturated fat (0.5 g vs 3.35 g) while providing more protein (20 g vs 15.32 g) and fiber (9 g vs 4.98 g).

Ingredients

(water, SOY protein), sunflower oil, flavourings, acidity regulators (potassium acetates), natural flavouring, iodised salt (salt, potassium iodate), acids (lactic acid, citric acid), vitamin B12. May contain wheat, rye, barley, oat and egg. *Prepared to a vegan recipe but not suitable for egg allergy sufferers.

84%

35%

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