Why is Protein cookie classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The cookie is made from processed ingredients such as whey protein isolate, corn syrup solids, refined flours and added emulsifiers, flavor enhancers and preservatives that are typical of ultra‑processed foods, which places it in the NOVA 4 category.

How does the high fat and saturated fat content in this protein cookie affect a heart‑healthy or weight‑management diet?

The 28 g of total fat and 16 g of saturated fat per 100 g can raise LDL cholesterol and increase calorie density, which may counteract heart‑healthy or weight‑loss goals, even though the high protein and fiber provide satiety.

Is this protein cookie suitable for a keto or low‑carb diet?

With 32 g of carbohydrates per 100 g, the cookie exceeds the typical daily carb limit for a strict keto diet, making it unsuitable for keto, although its low sugar content may fit a moderate low‑carb plan.

GoOn

Protein cookie

Sugary Snacks

Product Insights

Protein cookie by GoOn is a protein‑enriched biscuit marketed as a high‑protein snack. Per 100 g it provides 23 g of protein and 7.9 g of fiber while keeping sugars at only 1.6 g, but it also contains 28 g of fat, 16 g of saturated fat and 0.69 g of salt, giving it a high‑fat, moderate‑salt profile. The product falls in the Sugary snacks and Biscuits and cakes groups, carries a Nutri‑Score of D and is classified as an ultra‑processed (NOVA 4) item, indicating nutritional benefits are offset by its high saturated fat content.

Nutrient Levels

Traffic light indicators

Fat

high

Saturated Fat

high

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g/ml

Energy Kcal453 kcal

Fat28 g

Saturated Fat8 g

Carbohydrates32 g

Sugars0.8 g

Comparative Analysis

Compared with the average biscuit, this protein cookie has far less sugar (1.6 g vs 28.98 g) and lower salt, but considerably more fat (28 g vs 17.65 g), saturated fat (16 g vs 7.8 g), protein (23 g vs 6.33 g) and fiber (7.9 g vs 3.07 g).

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