Why is Nutri-Grain Choc Chip Breakfast Bakes classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The bar is made from refined cereals, multiple syrups, emulsifiers and flavor enhancers, all of which are typical of ultra‑processed foods, giving it a NOVA 4 rating. Its ingredient list includes emulsifiers E475 and E472e, the antioxidant E300 (ascorbic acid), stabiliser E412 (guar gum), acidifier E296 (malic acid) and various flavorings.

How does the sugar content in this product affect a diabetic diet?

With 37.8 g of sugar per 100 g, the bar provides a rapid source of glucose that can cause blood‑sugar spikes; people managing diabetes should treat it as a high‑sugar treat and limit consumption to stay within their daily carbohydrate allowance.

Is the soy lecithin in this product a concern for soy‑allergic consumers?

Yes. Soy lecithin is listed as an emulsifier and is derived from soybeans, so anyone with a soy allergy should avoid these breakfast bakes because the ingredient can trigger an allergic reaction.

Kellogg's • 6 x 45 g

Nutri-Grain Choc Chip Breakfast Bakes 6 x imp

Sugary Snacks

Product Insights

Nutri-Grain Choc Chip Breakfast Bakes are sweet snack bars positioned as a breakfast treat, part of the sugary snacks and biscuits‑and‑cakes family. They carry a NOVA 4 ultra‑processed label and a Nutri‑Score that is not disclosed, containing 37.8 g of sugars per 100 g which classifies the product as high in sugar, while fat (13.1 g), saturated fat (3.3 g) and salt (0.03 g) are moderate to low. The formulation includes several additives such as emulsifiers (E475, E472e), a preservative antioxidant (E300) and flavorings, and allergens like gluten, milk and soy, making it unsuitable for those with these sensitivities.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

high

Nutritional Values

Values per 100 g

Added Sugars26.9 g

Fruits & Vegetables4.4 %

Comparative Analysis

Compared with the average sweet snack, this product contains more sugar (37.8 g vs 29 g) but less fat (13.1 g vs 17.6 g), lower saturated fat (3.3 g vs 7.8 g), much lower salt (0.03 g vs 2 g) and provides slightly fewer calories (396 kcal vs 418 kcal per 100 g).

Ingredients

Cereals(32%)(Wheat Flour, Whole Rolled Oats), Glucose-Fructose Syrup, Chocolate Chips Mass, Sugar, Fat Reduced Cocoa Powder, Emulsifier{Soy Lecithin}), Apple Puree, Sunflower Oil, Sugar, Skimmed Milk Powder, Emulsifiers(E475, E472e, So Lecithin), Modified Starch, Raising Agent(Sodium Hydrogen Carbonate), Salt, Flavourings, Malic Acid, Partially Inverted Sugar yrup, Stabiliser(Guar Gum), Barley Malt Extract, Antioxidant(Ascorbic Acid), Niacin, Iron, Vitamin B6, Riboflavin (B2), Thiamin(Ê1), Folic Acid, Vitamin B12. For allergens see ingredients highlighted in bold.

84%

35%

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