Why is Muesli Berries & Cherries classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The cereal is rated NOVA 4 because it combines many processed ingredients such as added sugars, sunflower oil, natural flavourings, fruit extracts, and toasted barley flakes; although no separate additives are listed, the processing steps and inclusion of refined sugars and flavourings give it an ultra‑processed status.

How does the high sugar content in this muesli affect a diabetic or hypertensive diet?

With 38.3 g of sugar per 100 g, the muesli can cause rapid spikes in blood glucose, making it unsuitable for most diabetic meal plans, while its very low salt (0.03 g) poses little risk for hypertension, though portion control is essential for overall health.

Is this product suitable for strict diets like vegan, keto, halal, or gluten‑free?

All ingredients are plant‑based, so the muesli is vegan and likely halal, but it contains wheat and barley flakes, making it unsuitable for gluten‑free diets, and its high carbohydrate and sugar levels mean it does not fit a keto regimen.

Simply Sumptuous • 500 g

Muesli Berries & Cherries

Cereals And Potatoes

Product Insights

Muesli Berries & Cherries by Simply Sumptuous is a plant‑based breakfast cereal belonging to the Cereals and potatoes family, featuring mixed dried fruit and barley flakes. It delivers 336 kcal per 100 g, with high carbohydrates (71 g) and sugars (38.3 g), low fat (1.8 g) and saturated fat (0.4 g), moderate fiber (6.3 g), 5.8 g of protein, and only 0.03 g of salt, but it contains gluten. The product carries a Nutri‑Score of D and is classified as ultra‑processed (NOVA 4), making it attractive for fruit‑loving consumers yet unsuitable for low‑sugar or low‑carbohydrate diets.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

low

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal336 kcal

Fat1.8 g

Saturated Fat0.4 g

Carbohydrates71 g

Sugars38.3 g

Comparative Analysis

Compared with the average breakfast‑cereal, this muesli contains about 2.7 times more sugar, roughly one‑fifth the fat, and far less salt per 100 g.

Ingredients

53% mixed fruit (33% raisins [raisins, sunflower oil], 33% sultanas [sultanas, sunflower oil], 25% flame raisins [flame raisins, sunflower oil], 3% dried sweetened blueberries [blueberries, sugar, sunflower oil], 3% dried sweetened cranberries [cranberries, sugar, sunflower oil], 1% freeze dried cherries, 1% freeze dried blackcurrants, 1% freeze dried raspberries), blackcurrant flavour barley flakes (barley, sugar, natural flavouring, blackcurrant extract, black carrot extract , sunflower oil), wheat flakes, oat flakes, toasted and malted wheat flakes (wheat, barley malt extract), barley flakes,

84%

35%

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