Why is S'MORES classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The bar includes refined ingredients such as added sugars, corn syrup, maltodextrin and multiple processed chocolate components, which place it in the ultra‑processed NOVA 4 group. It also lists three food‑grade additives: E322 (soy lecithin), E422 (vegetable glycerin) and E500/E500ii (baking soda and its sodium carbonate variant).

How does the sugar and saturated‑fat content in S'MORES affect a diabetic or hypertensive diet?

With 23 g of sugars per 100 g, the bar can cause noticeable blood‑glucose spikes, making it unsuitable as a regular snack for people managing diabetes. The 5.8 g of saturated fat contributes to total daily saturated‑fat intake, which may raise blood‑pressure concerns for hypertensive individuals; moderation is advisable.

Is the milk ingredient in S'MORES a concern for lactose‑intolerant or dairy‑allergic consumers?

Yes. Milk chocolate and white chocolate chunks contain milk ingredients, and the product is flagged with a dairy allergen, so anyone with lactose intolerance or a dairy allergy should avoid it.

NATURE VALLEY

S'MORES

Sugary Snacks

Product Insights

S'MORES cereal bar by Nature Valley is a sweet snack that belongs to the Sugary snacks and Biscuits and cakes families. It carries a NOVA 4 classification, indicating an ultra‑processed product, and does not have a Nutri‑Score label; its 100 g portion provides about 423 kcal, 13.5 g total fat (5.8 g saturated), 23 g sugars, 19 g fiber, and 3.8 g protein. While the high fiber content may aid satiety, the elevated sugar and saturated‑fat levels, plus three additives (E322, E422, E500/E500ii), make it a treat best consumed in moderation.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

high

Sugars

high

Nutritional Values

Values per 100 g/ml

Energy Kcal423 kcal

Fat13.5 g

Saturated Fat5.8 g

Carbohydrates73.1 g

Sugars23.1 g

Comparative Analysis

Compared with the average cereal‑bar, this S'MORES bar contains less sugar (23 g vs 29 g), less total and saturated fat, but offers dramatically higher fiber (19 g vs 3 g) while delivering slightly more calories.

Ingredients

Whole Grain Oats, Chicory Root Extract, Milk Chocolate (sugar, cocoa butter, chocolate liquor, milk ingredients, soy lecithin, salt, vanilla extract), Brown Rice Flour, Sugar, Corn Syrup, White Chocolate Chunks (sugar, cocoa butter, milk ingredients, soy lecithin, vanilla extract), Vegetable Glycerin, Canola Oil, Enriched Wheat Flour, Maltodextrin, Soy Lecithin, Natural Flavor, Graham Flour, Invert Sugar, Salt, Molasses, Baking Soda, Calcium Carbonate, Honey, Baking Powder.

84%

35%

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