Unilever, Brylcreem • 150 mL
Xtreme Hold
Product Insights
Xtreme Hold is a 150 mL plastic‑tube hair gel from Unilever’s Brylcreem line that delivers an extra‑strong, long‑lasting hold thanks to a polymer blend of VP, methacrylamide and vinyl imidazole copolymer. The formula also includes panthenol for light conditioning and a fragrance, but it contains triethanolamine, parabens (sodium methylparaben, sodium ethylparaben) and other synthetic additives that can irritate sensitive scalps or trigger allergic reactions. Its plastic tube packaging offers convenience but is less environmentally friendly compared with recyclable alternatives.
Comparative Analysis
Xtreme Hold positions itself as a high‑hold styling gel that differentiates from ordinary gels by using a specialized polymer complex and panthenol for added conditioning while being packaged in a compact 150 mL plastic tube.
Ingredients
Water, Polysorbate 20, Propylene Glycol, Triethanolamine, VP/Methacrylamide/Vinyl Imidazole Copolymer, Panthenol, Carbomer, Diazolidinyl Urea, Perfume, Trisodium Ethylenediamine Disuccinate, Sodium Methylparaben. Benzophenone-4. Sodium Ethylparaben, CI 60730
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Frequently Asked Questions
Everything you need to know about Xtreme Hold.
