Why is Mixed Fruit Jam classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The jam is labelled NOVA 4 because its primary sweetening comes from refined sugar and it includes multiple industrial ingredients such as the thickener E440, the acidifier E330, preservative mix E211/E224, the synthetic colour E122 and added flavourings, all of which are typical of ultra‑processed foods.

How does the high sugar and moderate salt content of Mixed Fruit Jam affect people with diabetes or hypertension?

The 69 g of sugar per 100 g can cause rapid blood‑glucose spikes, making the jam unsuitable as a regular choice for people managing diabetes, while the 0.41 g of salt per 100 g adds to daily sodium intake and may contribute to elevated blood pressure in those with hypertension; consumption should therefore be limited.

Is Mixed Fruit Jam suitable for vegan, gluten‑free, or other strict dietary regimes?

All listed ingredients are plant‑derived and no gluten‑containing grains are present, so the jam can be considered vegan‑friendly and gluten‑free, but the presence of additives such as E122 and E440, which sometimes have animal‑derived processing aids, means it may not meet the most stringent vegan certifications.

Meal Time • 1 kg

Mixed Fruit Jam

Sugary Snacks

Product Insights

Mixed Fruit Jam is a plant‑based sweet spread classified in the Sugary snacks (Sweets) family, offering a bright fruit flavor from apples, pears, papaya, guava, mango, pineapple juice and grape combined with sugar. With a NOVA 4 rating, it is an ultra‑processed product containing four additives, E440 (thickener), E330 (acidifier), E211/E224 (preservatives) and the synthetic colour E122, plus added flavourings, and it carries no Nutri‑Score, indicating insufficient data for a standard health rating. Nutritionally it is very high in sugars (69 g per 100 g) and moderate in salt (0.41 g per 100 g) while providing virtually no fat or protein, making it a calorie‑dense treat rather than a nutrient‑rich food.

Nutrient Levels

Traffic light indicators

Fat

low

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal305 kcal

Fat0 g

Carbohydrates76.2 g

Sugars69.1 g

Proteins0.5 g

Comparative Analysis

Compared with the average jam in its category, this Mixed Fruit Jam contains far more sugar (69 g vs 53.4 g per 100 g), virtually no fat (0.02 g vs 10.5 g), and a slightly higher salt level (0.41 g vs 0.36 g).

Ingredients

Sugar, Mixed Fruit Pulp Blend (46%) (Apple, Pear, Papaya, Guava, Mango, Pineapple Juice, Grape), thickener (440), Acidity Regulator (330), Preservatives (211,224) CONTAINS PERMITTED SYNTHETIC FOOD COLOUR (122) AND ADDED FLAVOURS - NATURAL, NATURE IDENTICAL & ARTIFICIAL FLAVOURING SUBSTANCES (MIXED FRUIT, RASPBERRY & ORANGE) CONTAINS PERMITTED CLASS II PRESERVATIVES (211,224) CONTAINS SULPHITE

84%

35%

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