Why is Magnum Deluxe Double Chocolate classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product combines a rehydrated skimmed milk base with added sugars, coconut oil, cocoa paste and multiple industrial ingredients such as emulsifiers (E471, E476, E442) and stabilisers (E407, E412, E417). These added substances, along with refined flavorings and processed starches, meet the criteria for an ultra‑processed food, placing it in NOVA group 4.

How does the high sugar and saturated fat content of this ice cream affect people with diabetes or cardiovascular concerns?

With 29 g of sugar and 14 g of saturated fat per 100 g, the ice cream can cause rapid blood‑glucose spikes and raise LDL cholesterol levels, which are challenging for individuals managing diabetes or heart disease. Regular consumption may contribute to weight gain and increased risk of metabolic complications, so it should be limited or avoided in such diets.

Is Magnum Deluxe Double Chocolate suitable for vegan, keto, halal, or gluten‑free diets?

The product is not vegan because it contains skimmed milk, whole milk powder and butterfat, and it is not keto‑friendly due to its high sugar (29 g) and carbohydrate (31 g) levels. It is labelled gluten‑free, but halal status cannot be confirmed as some emulsifiers may be of animal origin and the ingredient origins are unspecified.

Magnum • 284 g

Magnum Deluxe Double Chocolate

Milk And Dairy Products

Product Insights

Magnum Deluxe Double Chocolate is a coated ice‑cream bar that belongs to the Milk and dairy products and Ice cream groups in the PNNS classification. It delivers 330 kcal per 100 g, with 29 g of sugars, 20 g of total fat (14 g saturated) and a low salt level of 0.09 g, resulting in a Nutri‑Score of E and a NOVA group 4 indicating ultra‑processed status. The product is labelled gluten‑free but contains milk allergens, possible soy and almond traces, and several additives such as E471, E476, E442, E407, E412 and E417.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

high

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal330 kcal

Fat20 g

Saturated Fat14 g

Carbohydrates31 g

Sugars29 g

Comparative Analysis

Compared with the average ice‑cream bar, Magnum Deluxe Double Chocolate contains markedly more sugar, fat and saturated fat while having lower salt.

Ingredients

LAIT écrémé réhydraté, sucre, huile de coco, pâte de cacao (7%)¹, sirop de glucose-fructose, beurre de cacao (4,5%)¹, cacao maigre en poudre (3,5%)¹, LAIT en poudre entier, BEURRE concentré, LAIT écrémé en poudre ou concentré, émulsifiants (E471 (d'origine végétale), E476, E442), stabilisants (carraghénanes, gomme guar, gomme Tara, farine de graines de caroube), LAIT en poudre écrémé, amidon modifié, arômes. Peut contenir : soja, amandes. Sans gluten. ¹Certifié Rainforest Alliance. contient Lait et produits à base de lait peut contenir ALGN_078 et Soja et produits à base de soja Sans Alcool, Irradiation et Viande. Convient aux Ovo lacto végétarien.

84%

35%

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