Why is Cruesli zero added sugar classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The cereal combines multiple refined ingredients, whole‑grain oats, wheat flakes, soluble corn fibers, sunflower oil, dried fruit and natural flavorings, each manufactured separately and later blended, which meets the NOVA 4 definition of ultra‑processed food. Its additive list is limited to a natural strawberry aroma, tocoferol used as an antioxidant, and the optional presence of milk and almond traces, with no artificial flavors or sweeteners added.

How does the low sugar but relatively high fat content of this cereal affect a diabetic or cardiovascular‑health diet?

The absence of added sugars helps keep blood‑glucose spikes low, and the high dietary fiber (24 g / 100 g) further improves glycaemic control. However, the 17 g of fat per 100 g raises the total calorie load and may contribute to higher saturated‑fat intake if consumed in large portions, so portion control is advised for heart‑healthy or weight‑management plans.

Is the presence of tree nuts and possible milk cross‑contamination a risk for people with nut or dairy allergies?

Yes. The ingredient list includes pecan, Brazil nut and hazelnut, and the label notes possible milk contamination, making the product unsuitable for individuals with nut or dairy allergies and requiring careful avoidance.

Quaker • 400 gram

Cruesli zero sugar added - strawberry & peach

Cereals And Potatoes

Product Insights

A 400 g box of Quaker “Cruesli zero added sugar – strawberry & peach” is a plant‑based breakfast cereal made primarily of whole‑grain oat (40 %) and wheat (16 %) flakes, seasoned with fruit pieces, natural flavors and a blend of sunflower oil and soluble corn fibers. It carries a Nutri‑Score of A and falls into the ultra‑processed NOVA 4 category, offering very low added sugars (0 g) but a relatively high fat content of 17 g per 100 g, alongside 24 g of fiber and 7.5 g of protein. The formula is vegan and free from artificial flavors, yet it lists possible milk cross‑contamination and several tree nuts, which may be a concern for allergen‑sensitive consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

low

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal405 kcal

Fat17 g

Saturated Fat1.8 g

Carbohydrates48 g

Sugars4.4 g

Comparative Analysis

Compared with the average breakfast‑cereal, this product contains dramatically less sugar and salt, markedly more fiber, but almost twice the fat and slightly less protein.

Ingredients

Volkoren havervlokken (40%), volkoren tarwevlokken (16%), oligofructose, zonnebloemolie, oplosbare maïsvezels, rijstebloem, tarwebloem, perzikstukjes (0,5%), aardbeistukjes (0,5%), natuurlijk aardbeienaroma en andere natuurlijke aroma's (tarwe), zout, antioxidant (tocoferol). Kan melk en stukjes amandel, pecannoot, paranoot en hazelnoot bevatten. Zonder toegevoegde suikers of zoetstoffen** Bevat van nature aanwezige suikers.

84%

35%

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