Why is LOW SUGAR BERRY GRANOLA classified as ultra-processed (NOVA 4) and what specific additives does it contain?

The product combines refined oat and wheat flakes with added rapeseed oil, maize starch, black treacle, chicory fibre and freeze‑dried berries, all of which undergo multiple industrial processes; although no separate additive codes are listed (additives_n = 0), the formulation itself meets the criteria for an ultra‑processed food.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With only 2.1 g of sugar and 0.03 g of salt per 100 g, the granola is very low in both nutrients, making it more compatible with diabetic and hypertensive dietary goals, but its high fat (16.1 g) and carbohydrate (57.3 g) levels still contribute significant calories that should be considered in overall meal planning.

Based on the ingredients, is this product suitable for strict diets like vegan, keto, halal, or gluten‑free?

The granola is not keto‑friendly due to its high carbohydrate content, it contains wheat flakes so it is not gluten‑free, the presence of black treacle makes full vegan compliance uncertain, and halal status cannot be confirmed without further information on the treacle source.

WAITROSE & PARTNERS

LOW SUGAR BERRY GRANOLA

Cereals And Potatoes

Product Insights

LOW SUGAR BERRY GRANOLA is a plant-based breakfast cereal belonging to the cereals and potatoes group and classified as a breakfast cereal. It carries a Nutri-Score of A and is placed in NOVA group 4, indicating an ultra-processed product, with a relatively high fat content (16.1 g per 100 g) and energy (433 kcal) but low sugar (2.1 g) and salt (0.03 g). The granola provides 8.9 g of fiber and 10.3 g of protein per 100 g, yet it contains gluten, possible traces of peanuts, milk and nuts, and its black treacle may not be fully vegan.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

low

Salt

low

Nutritional Values

Values per 100 g/ml

Energy Kcal433 kcal

Fat16.1 g

Saturated Fat1.7 g

Carbohydrates57.3 g

Sugars2.1 g

Comparative Analysis

Compared with the average breakfast cereal, this granola has far lower sugar (2.1 g vs 14.13 g) and salt (0.03 g vs 1.77 g) but almost double the fat (16.1 g vs 8.97 g).

Ingredients

Oat flakes (64%), wheat flakes (11%), rapeseed oil, maize starch, sunflower seeds (4%), chicory fibre, black treacle, freeze dried berries (2%) (cherries, redcurrants, raspberry pieces, strawberry pieces), pumpkin seeds ALLERGY ADVICE: For allergens, including cereals containing gluten, see ingredients in bold. May contain peanuts, milk and nuts

84%

35%

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