Why is the oven baked potato crisps classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

NOVA 4 denotes foods made mostly from industrial ingredients and containing additives; this product lists colourings (annatto E160b, paprika E160c), an emulsifier (lecithins E322), citric acid E330, flavourings from malt vinegar, and potassium chloride, all of which are typical of ultra‑processed snacks.

How does the sugar and salt content in these crisps affect a diabetic or hypertensive diet?

The high sugar level (27.7 g per 100 g) can cause rapid blood‑glucose spikes, making the snack unsuitable for tightly controlled diabetic diets, while the moderate salt amount (0.85 g per 100 g) contributes to daily sodium intake and may be a concern for hypertension if consumed in large quantities.

Is this product safe for consumers with gluten or milk allergies?

No; the ingredient list includes allergens for gluten and milk (lactose), so people with gluten intolerance or milk allergy should avoid this snack.

Walkers, Walkers Snacks (Distribution) Limited • 132g

oven baked

Cereals And Potatoes

Product Insights

These oven baked potato crisps are a plant‑based salty snack categorized as appetizers and belong to the Salty Snacks PNNS group. Per 100 g they deliver 436 kcal, 27.7 g of sugars, 0.85 g of salt, 5.9 g of fiber and low saturated fat, earning a Nutri‑Score of D and a NOVA rating of 4, indicating an ultra‑processed product. While the fiber content and low saturated fat are modest positives, the high sugar level, presence of several additives (colours, emulsifier, citric acid) and the gluten and milk allergens are notable drawbacks.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

moderate

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal438 kcal

Comparative Analysis

Compared with typical salty snacks, these crisps contain far more sugar (27.7 g vs 3.8 g per 100 g), less fat (12.7 g vs 23.6 g) and considerably less salt (0.85 g vs 52.4 g).

Ingredients

Potato Flakes, Starch, Rapeseed Oil, Salt & Malt Vinegar Seasoning, Sugar, Emulsifier (Lecithins), Sunflower Oil, Colour (Annatto Norbixin). Salt & Malt Vinegar Seasoning: Flavourings (contains Barley Malt Vinegar Extract), Acid (Citric Acid), Salt, Lactose (from Milk), Potassium Chloride, Colour (Paprika Extract).

84%

35%

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