Why is Protein 50% Crispy-White-Chocolate classified as ultra-processed (NOVA 4) and what specific additives does it contain?

The bar is made from multiple isolated and concentrated ingredients such as whey protein concentrate, calcium caseinate, milk protein isolate, gelatin hydrolysate and maltitol‑sweetened white chocolate, which are combined with emulsifiers, humectants and thickeners. This extensive refining and ingredient addition places it in the NOVA 4 category. The listed additives are E965 (maltitol), E422 (glycerol), E955 (sucralose), and E414 (Arabic gum).

How do the sugar and salt levels in this protein bar affect people with diabetes or hypertension?

With only 2.7 g of sugars per 100 g, the bar is low in sugar and therefore has a modest impact on blood‑glucose spikes, making it a comparatively safer choice for people with diabetes when consumed in moderation. However, it contains 0.96 g of salt per 100 g, which is moderate; individuals with hypertension should still monitor their overall daily sodium intake.

Is this protein bar suitable for vegan, keto, or gluten‑free diets?

No, the product is not vegan because it includes milk proteins and gelatin hydrolysate derived from animal sources. It is not keto‑friendly, providing 12 g of carbohydrates per 45 g serving (about 27 % of calories from carbs). Although the label lists possible gluten traces, it cannot be considered gluten‑free.

dm • 45 g

Protein 50% Crispy-White-Chocolate

Sugary Snacks

Product Insights

Protein 50% Crispy-White-Chocolate is a 45 g protein bar marketed as a high-protein sweet snack for bodybuilders. It belongs to the Sugary snacks and Biscuits and cakes groups, carries a NOVA 4 (ultra-processed) classification and has no Nutri-Score because it is considered a dietary supplement, while delivering 23 g protein, 12 g carbohydrates and 4.6 g fat per serving. The bar contains milk and soy allergens, includes maltitol sweetener and additives E414, E422, E955 and E965, and its moderate to high salt and saturated‑fat levels may be a drawback for sodium‑restricted or heart‑health diets.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal363 kcal

Fat5.8 g

Saturated Fat2.6 g

Carbohydrates27 g

Sugars2.6 g

Comparative Analysis

Compared with the average sugary snack, this bar contains about 90% less sugar (2.7 g vs 29 g per 100 g), roughly half the fat (10.2 g vs 17.6 g) and salt (0.96 g vs 2.0 g), but provides roughly eight times more protein (51 g vs 6.3 g).

Ingredients

Milcheiweiß (Molkeneiweißkonzentrat, Calciumcaseinat, Milcheiweißisolat), Gelatinehydrolysat, weiße Maltit-Schokolade 21,1% (Süßungsmittel: Maltit; Kakaobutter, Vollmilchpulver, Emulgator: Sojalecithine; Vanille), Feuchthaltemittel: Glycerin; Sojaeiweiß-Crispies 5,9 % (Sojaeiweiß. Tapiokastärke, Salz), Sojaeiweiß, Aromen (enthalten Milch), Sojaöl, Palmöl, Salz, Verdickungsmittel: Gummi arabicum; Emulgator: Sojalecithine; Süßungsmittel: Sucralose. Rainforest Alliance Kann Spuren von Ei, Gluten, Erdnüssen, Sesam und Schalenfrüchten enthalten.

84%

35%

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