Why is Muffins brioches myrtille pavot classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product mixes many refined flours, added sugars, vegetable oil, multiple flavorings (natural vanilla and blueberry) that contain alcohol, and an acerola‑extract antioxidant, all of which are characteristic of ultra‑processed foods, leading to its NOVA 4 classification.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With 13 g of sugars and 0.88 g of salt per 100 g, the muffins can cause rapid blood‑glucose spikes and increase sodium intake, so people managing diabetes or high blood pressure should consume them only occasionally and in small portions.

Based on the ingredients, is this product suitable for strict diets like Vegan, Keto, Halal, or Gluten‑Free?

No, the muffins contain eggs, milk powder and wheat gluten, so they are not vegan, not gluten‑free, and are unsuitable for a keto diet due to high carbohydrates; the presence of alcohol in the vanilla flavor may also conflict with strict halal guidelines.

La Boulangère • 210 g

Muffins brioches myrtille pavot 210g

Sugary Snacks

Product Insights

Muffins brioches myrtille pavot are sweet bakery muffins that combine wheat, whole‑grain and rye flours with dehydrated blueberries and blue poppy seeds. They score a Nutri‑Score of C and belong to the ultra‑processed NOVA group 4, offering relatively low fat (9.3 g), low saturated fat (0.9 g) and a notable 6.7 g of dietary fiber and 8.6 g of protein per 100 g, but they also contain 13 g of sugars and 0.88 g of salt, which are moderate‑high for a snack. The product is certified fair‑trade, contains allergens eggs, gluten and milk, and includes several processed ingredients such as added sugars, vegetable oil, vanilla and blueberry flavorings, and an acerola extract antioxidant.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal316 kcal

Fat9.3 g

Saturated Fat0.9 g

Carbohydrates46 g

Sugars13 g

Comparative Analysis

Compared with the average sweet snack, this muffin contains less sugar, fat, saturated fat, salt and calories, while providing higher fiber and protein levels.

Ingredients

Farine de BLE* 33%, OEUFS*/** entiers frais 11%, sucre, eau, huile de colza, farine complète de BLE* 5,6%, arôme naturel de vanille (contient alcool), morceaux de myrtilles déshydratées 2,8% (équivalent à 17% de myrtilles), graines de pavot bleu 2,1%, farine de SEIGLE 1,7%, farine d'ORGE 1,7%, fibres de psyllium, poudre de LAIT écrémé, levure, farine d'EPEAUTRE 1,1%, farine de sarrasin 1,1%, GLUTEN DE BLE, sel, arôme naturel de myrtille, malt d'ORGE torréfié, antioxydant : extrait d'acérola. Traces éventuelles de soja, moutarde et sésame. *Ingrédients issus du commerce équitable français **Oeufs de poules élevées en plein air

84%

35%

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