Why is Muffin myrtilles classified as ultra-processed (NOVA 4) and what specific additives does it contain?

The muffin uses refined wheat flour, added sweeteners, emulsifiers and raising agents, all of which are hallmarks of ultra‑processed foods, placing it in NOVA 4. Its label lists the additives E14xx (a colour or flavour enhancer), E336 (potassium tartrate), E471 (mono‑ and diglycerides of fatty acids) and E500 (sodium carbonate).

How does the sugar and fat content in this muffin affect a diabetic or hypertensive diet?

With 14 g of sugars per 100 g, the muffin can raise blood glucose levels and should be consumed sparingly by people with diabetes. The 20 g of fat adds significant calories and may impact cholesterol, while the low salt (0.7 g) is less of a concern for hypertension, but overall the high fat and moderate sugar make it a limited choice for these conditions.

Based on the ingredients, is this product suitable for vegan, keto, or gluten‑free diets?

No, the muffin is not vegan because it contains egg and whey powder, not gluten‑free due to wheat flour and added gluten, and not keto-friendly because it provides 32 g of carbohydrates (including 14 g of sugars) per 100 g, which exceeds typical keto limits.

Picard • 75g

Muffin myrtilles

Sugary Snacks

Product Insights

Muffin myrtilles is a blueberry muffin positioned as a sweet snack and belongs to the Sugary snacks group. It carries a Nutri‑Score of C and falls into the ultra‑processed NOVA 4 category, delivering 371 kcal per 100 g, 20 g of fat, 14 g of sugars, 0.7 g of salt, along with 11 g of dietary fiber and 9.6 g of protein. While the high fiber and protein are positives, the product contains several additives (E14xx, E336, E471, E500), gluten and milk allergens, and a relatively high fat level, which may be concerns for health‑conscious consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal371 kcal

Fat20 g

Saturated Fat2.1 g

Carbohydrates32 g

Sugars14 g

Comparative Analysis

Compared with the average snack (28.98 g sugar, 17.65 g fat, 1.98 g salt per 100 g), this muffin has about half the sugar, higher fat (20 g), lower salt (0.7 g), and considerably more fiber (11 g) and protein (9.6 g).

Ingredients

Œuf de poule élevée en plein air (liquide, pasteurisé), farine de BLÉ complète type 150, huile de colza, myrtille 10%, sirop d'agave, fibre de chicorée, GLUTEN de BLE, sucre de raisin, eau, amidon transformé de maïs, flocon d'AVOINE 2,4%, poudres à lever (tartrates de potassium, carbonates de sodium), arôme naturel de myrtille 1%, lactosérum en poudre, farine de BLÉ, mono - et diglycérides d'acides gras d'origine végétale, sel. Peut contenir des traces de soja, fruits à coque, sésame.

84%

35%

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