Why is Pains au lait classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

It is classified as ultra‑processed because the formulation relies on refined wheat flour, added sugars, rapeseed oil, concentrated butter, and several industrial ingredients such as the emulsifier mono‑ and diglycerides of fatty acids (E471), the preservative calcium propionate (E282), the antioxidant ascorbic acid (E300), and the tartaric‑acid ester (E472e). These additives and processing steps push the product into NOVA group 4.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With 12 g of sugar per 100 g, the roll can cause rapid blood‑glucose spikes, making it unsuitable for tight diabetic control, while the 0.9 g of salt per 100 g adds a notable amount of sodium that can aggravate hypertension; therefore, consumption should be limited for people managing these conditions.

Based on the ingredients, is this product suitable for vegan, keto, halal, or gluten‑free diets?

The product is not vegan because it contains eggs, butter, and milk powder; it is not gluten‑free due to wheat flour and added gluten; it lacks specific halal certification, though the egg source is described as “from floor‑raised hens,” which may not meet all halal standards; and its high carbohydrate content makes it unsuitable for strict keto diets.

Auchan, Auchan Production, Groupe Auchan, L'oiseau • 0.35 kg

Pains au lait

Sugary Snacks

Product Insights

The product is a pre‑packed milk roll (sweet bakery item) manufactured in France, containing wheat flour, eggs, butter, sugar, and rapeseed oil. It belongs to the “Sugary snacks” and “Pastries” PNNS groups, carries a Nutri‑Score of D and is classified as an ultra‑processed food (NOVA 4), reflecting its relatively high sugar (12 g) and salt (0.9 g) per 100 g. While it provides 8.4 g of protein and 2.5 g of fiber, the product also includes additives (E282, E300, E471, E472e) and allergens (egg, gluten, milk), which may be concerns for some consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

moderate

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal355 kcal

Fat11 g

Saturated Fat2.9 g

Carbohydrates55 g

Sugars12 g

Comparative Analysis

Compared with the average sweet‑snack profile, the milk roll has lower sugar (12 g vs 16.6 g), fat (11 g vs 17.3 g), saturated fat (2.9 g vs 8.8 g) and salt (0.9 g vs 1.9 g) per 100 g, though its energy (355 kcal) remains comparable.

Ingredients

Farine de BLÉ (BLÉ origine France) 55%, ŒUFS* frais10,8%, sucre, huile végétale de colza, eau, BEURRE concentré (LAIT) émulsifiants : mono - et diglycérides d'acides gras, esters monoacétyltartrique et diacétyltartrique des mono - et diglycérides d'acides gras arômes (contient BLÉ et alcool), fibres de blé, levure, sel, LAIT écrémé en poudre 0,8%, gluten de BLÉ, conservateur : propionate de calcium, antioxydant : acide ascorbique. *Issus de poules élevées au sol.

84%

35%

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