equate • 4 oz
Sensitive Extra Whitening
Product Insights
Equate Sensitive Extra Whitening toothpaste is a 4 oz oral care product designed for people with sensitive teeth who also desire whitening. It combines potassium nitrate for desensitization, sodium fluoride for cavity protection, and hydrated silica for stain removal, while flavoring agents and humectants give a smooth taste and texture. The formula also includes additives such as titanium dioxide (E171), PEG-8, and sodium saccharin, which some consumers view as controversial or potentially irritating.
Comparative Analysis
Positioned as a sensitivity-relief and extra-whitening toothpaste, this Equate product stands out from ordinary whitening toothpastes by adding potassium nitrate for desensitization while retaining standard abrasive and fluoride components.
Ingredients
Potassium nitrate, 5%, sodium fluoride 0.24%, water, sorbitol, hydrated silica, glycerin, Pintasodium tryphosphate, PEG –8, flavor, titanium dioxide, sodium hydroxide, sodium saccharin
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Frequently Asked Questions
Everything you need to know about Sensitive Extra Whitening.
