Why is Protein Bar chocolate peanut butter classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The bar combines many industrially derived ingredients such as maltitol, sucralose, modified palm kernel oil, calcium carbonate and soy lecithin, which are listed under the additive codes E965, E955, E170i and E322. These processing steps and additives place it in the NOVA 4 (ultra‑processed) category.

How does the sugar and salt content in this protein bar affect a diabetic or hypertensive diet?

With 4 g of sugar and 1 g of salt per 100 g, the bar is lower in both nutrients than many comparable snacks, making it a more moderate choice for blood‑glucose and blood‑pressure management. However, it still contains sugar alcohol (maltitol) and added salt, so portion control is advisable for strict diabetic or hypertensive plans.

Is the peanut content in this bar a concern for people with peanut allergies, and what other allergens are present?

Yes, the product lists peanuts as a declared ingredient and also contains tree nuts (almond, cashew, walnut), sesame, soy and milk, all of which are common allergens. Additionally, traces of wheat, egg and sesame may be present, so individuals with these sensitivities should avoid the bar.

Pure Protein • 50 g

Pure Protein Chocolate Peanut Butter

Sugary Snacks

Product Insights

Protein Bar chocolate peanut butter is a high‑protein snack classified under the Sugary snacks and Biscuits and cakes PNNS groups. It carries a NOVA 4 rating, indicating an ultra‑processed formulation that includes multiple additives such as maltitol, sucralose, soy lecithin and calcium carbonate, and it is not assigned a Nutri‑Score because it falls into the dietary‑supplement category. While the bar offers a strong protein punch and modest sugar and salt levels, it also contains saturated fat, several allergens and palm‑kernel oil, which may be concerns for some consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

high

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal380 kcal

Fat14 g

Saturated Fat6 g

Cholesterol0 g

Carbohydrates34 g

Comparative Analysis

Compared with typical snack bars, this bar provides far less sugar, fat and salt while delivering roughly six times more protein and slightly more fiber per 100 g.

Ingredients

Hydrolyzed gelatin, peanut flour, protein blend (milk protein isolate, whey protein isolate, whey protein concentrate), clearine, sesame, tree nuts (cashews, walnuts), maltitol, peanuts, modified palm kernel oil, whey protein concentrate, peanut oil, sugar, tapioca starch, cocoa (processed with alkali), soy protein, salt, calcium carbonate, soy lecithin, sucralose, almond butter, vanilla extract. Contains: peanuts, tree nuts (almond), milk, soy. May contain: wheat, egg, sesame, tree nuts (cashews, walnuts).

84%

35%

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