Why is KitKat Cereal classified as ultra-processed (NOVA 4) and what specific additives does it contain?

KitKat Cereal is considered ultra-processed because it is made from refined ingredients such as sugar, dextrose, palm oil, wheat starch, corn meal and cocoa powders, and it includes functional additives like the antioxidant E306 (tocopherol-rich extracts) and the emulsifier E322 (lecithin).

How does the high sugar content in KitKat Cereal affect a diabetic or hypertensive diet?

With 24.9 g of sugar per 100 g, the cereal can cause rapid blood-glucose spikes, making it unsuitable for people managing diabetes, and although its salt is low, the overall high carbohydrate load may still influence blood pressure and weight management, so diabetics and hypertensive individuals should limit portion size or choose lower-sugar options.

Is the gluten in KitKat Cereal a concern for people with celiac disease?

Yes, the cereal contains whole-grain wheat flour and wheat flour, both of which provide gluten, so it is not safe for anyone with celiac disease or gluten intolerance.

Nestlé • 330 g

KitKat Cereal

Cereals And Potatoes

Product Insights

KitKat Cereal, produced by Nestle, belongs to the breakfast cereals group (PNNS: breakfast cereals) and combines whole-grain wheat, corn, cocoa and added vitamins and minerals. It carries a Nutri-Score C and is classified as ultra-processed (NOVA 4), with a high sugar level of 24.9 g per 100 g, moderate salt (0.37 g per 100 g) and a respectable 6.5 g of dietary fiber. The product also contains common allergens such as gluten and milk, may contain nuts, includes palm oil and functional additives (E306, E322), which may be concerns for some consumers.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal420 kcal

Fat10.9 g

Saturated Fat2 g

Carbohydrates69 g

Sugars24.9 g

Comparative Analysis

Compared with the average breakfast cereal, KitKat Cereal contains about 75% more sugar (24.9 g vs 14.1 g per 100 g) and less dietary fiber (6.5 g vs 8.3 g), while its salt level is markedly lower (0.37 g vs 1.78 g).

Ingredients

31,4% VOLLKORNWEIZENMEHL, Maisgrieß, Zucker, Dextrose, Palmöl, WEIZENMEHL, 5,4% Kakaopulver*, Glukosesirup, WEIZENSTÄRKE, MAGERMILCHPULVER, Sonnenblumenöl, Calciumcarbonat, GERSTENMALZEXTRAKT, fettarmes Kakaopulver*, natürliche Aromen, Kakaobutter*, Salz, Kakaomasse*, Emulgator (Lecithine), MOLKENERZEUGNIS, BUTTERREINFETT, Antioxidationsmittel (stark tocopherolhaltige Extrakte), Eisen, Niacin, Pantothensäure, Vitamin B6, Riboflavin (Vit. B2), Folsäure.Kann NÜSSE enthalten. *Rainforest Alliance-zertifiziert.

84%

35%

Unlock What Your Food Doesn't Tell You

Scan this and millions of other food products to discover hidden positive & negative points, scores percentage, additives, allergens, and deeper product insights with the free NutrScan app.