Why is Soft moo classified as ultra-processed (NOVA 4) and what specific additives does it contain?

Soft moo is labeled NOVA 4 because its formulation includes refined sugars, wheat flour, vegetable oil and several food‑grade additives such as E415 (Xanthan gum), E422 (Glycerin), E471 (Emulsifier) and E500 (Sodium carbonate). These ingredients are typical of industrially manufactured snack foods and contribute to its ultra‑processed status.

How does the sugar and salt content in Soft moo affect diabetics or people with high blood pressure?

With 30 g of sugar per 100 g, Soft moo can cause a rapid rise in blood glucose, making it unsuitable for diabetic diets without careful portion control. The salt level of 0.5 g per 100 g is moderate and lower than average for sweet snacks, but regular consumption could still contribute to overall sodium intake for those managing hypertension.

Is the whole egg in Soft moo a concern for people with egg allergy?

Yes, Soft moo lists whole egg as an ingredient and the allergen is highlighted, so anyone with an egg allergy should avoid this product.

Milka • 140g

Soft moo

Sugary Snacks

Product Insights

Soft moo is a sweet snack from Milka that falls under the Sugary snacks and Biscuits and cakes families. It carries a Nutri-Score of E with a high score of 19 and is classified as ultra-processed in NOVA group 4. The product is rich in sugars and fat, moderate in salt, and contains several allergens including eggs, gluten, milk and soybeans.

Nutrient Levels

Traffic light indicators

Fat

high

Saturated Fat

moderate

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal441 kcal

Fat24 g

Saturated Fat4.2 g

Carbohydrates52 g

Sugars30 g

Comparative Analysis

Compared with typical sweet snacks, Soft moo contains slightly more sugar (30 g vs 28.98 g per 100 g), notably higher fat (24 g vs 17.65 g), and less salt (0.5 g vs 1.98 g).

Ingredients

Zucker, _Weizenmehl_, Rapsöl, _Vollei_, Glukose-Fruktose-Sirup, Stabilisator (Glycerin), _Vollmilchpulver_, Kakaomasse, Kakaobutter, Kakaopulver (0,5 %), Süßmolkenpulver (aus _Milch_), Backtriebmittel (Disphosphate, Natriumcarbonate), Speisesalz, Emulgatoren (E471, _Sojalecithine_), Aromen (enthält _Milch_), _Magermilchpulver_, Verdickungsmittel (Xanthan).

84%

35%

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