Why is Omar classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

Omar is labelled NOVA 4 because its ingredient list includes processed dairy (whole milk, cream), sweeteners, a texturant (starch), natural flavorings, a natural carrot colour, and added mineral salts, all of which are typical of industrially formulated drinks rather than minimally processed foods.

How does the sugar content in Omar affect a diabetic or hypertensive diet?

With 8 g of sugar per 100 g, Omar provides a moderate amount of simple carbs that can raise blood glucose levels, so diabetics should monitor their portion size; however, the product contains no added salt, so it does not directly impact blood pressure for hypertensive individuals.

Is the presence of milk and hazelnuts in Omar a problem for people with common food allergies?

Yes. The beverage contains whole milk, cream and hazelnuts, which are among the top allergens; anyone with lactose intolerance, a milk allergy, or a tree‑nut allergy should avoid the product.

Jaouda • 320

Omar

Beverages

Product Insights

Omar by Jaouda is a sweetened beverage that belongs to the Beverages and Sweetened beverages groups. It carries a Nutri‑Score of E and is classified as a NOVA 4 ultra‑processed product, containing 8 g sugars, 3.4 g fat (2.4 g saturated) and 0 g salt per 100 g, with modest protein (2 g) and fiber (1.5 g). While it supplies dairy‑derived calcium and a small protein boost, the high added‑sugar level and several processing aids make it a less healthy choice for regular consumption.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

high

Salt

low

Nutritional Values

Values per 100 g/ml

Energy Kcal96 kcal

Fat3.4 g

Saturated Fat2.4 g

Carbohydrates13.5 g

Sugars8 g

Comparative Analysis

Compared with the average sweetened beverage, Omar contains markedly less sugar (8 g vs 15.7 g) and more fat (3.4 g vs 0.73 g), delivering higher protein and fiber but also higher energy per serving.

Ingredients

Lait frais entier, crème, sucre, texturant: amidon, préparation (fraise-framboise-groseille, 3 céréales (orge-avoine-blé), Noisettes), poudre de lait écrémé, fibres naturelles inuline de chicorée, arômes naturels, sels minéraux, ferments sélectionnés, lactiques colorant naturel : concentré de carotte.

84%

35%

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