Why is Danone Max Red Fruit classified as ultra-processed (NOVA 4) and what specific additives does it contain?

It is considered ultra-processed because the formulation includes several food-grade additives such as stabilizers, sodium citrate, potassium citrate, emulsifiers, soy lecithin, natural flavorings (including strawberry), a natural color derived from beet juice, and added vitamin D, all of which go beyond simple ingredient mixing, placing the product in the NOVA 4 category.

How does the 9.3 g of sugar per 100 g in this drink affect people with diabetes or hypertension?

The 9.3 g of added sugar per 100 g can cause rapid blood-glucose spikes, making the drink unsuitable for strict diabetic meal plans, and although it contains no added salt, the sugar load still contributes to overall caloric intake, which may indirectly influence blood-pressure management.

Is the cow's milk in this beverage a concern for individuals with lactose intolerance or dairy allergies?

Yes; the drink's primary ingredient is fresh cow's milk and skimmed milk powder, so it contains lactose and milk proteins that can trigger symptoms in people with lactose intolerance or milk-allergy reactions.

Danone • 250g

Danone max red fruit

Beverages

Product Insights

Danone Max Red Fruit is a flavored dairy drink that falls under the sweetened beverages group. It provides dairy protein and calcium but is ultra-processed (NOVA 4) and carries a Nutri-Score of E due to its high sugar content and presence of multiple additives. While its sugar level (9.3 g per 100 g) is lower than the average sweetened beverage, the product still contributes considerable added sugars and offers limited nutritional benefits beyond the milk base.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

moderate

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal52 kcal

Fat1 g

Saturated Fat0.8 g

Carbohydrates0 g

Sugars9.3 g

Comparative Analysis

Compared with the typical sweetened beverage, Danone Max Red Fruit contains significantly less sugar (9.3 g versus 15.7 g per 100 g), virtually no added salt (0 g versus 0.35 g), and a low fat level that is likely below the category average of 0.73 g per 100 g.

Ingredients

حليب بقري طازج, مسحوق الحليب منزوع الدسم, سكر, نكهة طبيعية, نكهة الفراولة, مثبتات, سترات الصوديوم, سترات البوتاسيوم, ملح, مستحلب, ليسيثين الصويا, لون طبيعي, عصير البنجر, فيتامين د

84%

35%

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