Why is 4 Buttermilk Pancakes classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

The product combines refined wheat flour, added sugars, multiple processing aids and a range of functional additives such as diphosphate (E450), sodium carbonates (E500), potassium sorbate (E202) and glycerol (E422); the presence of these industrial ingredients and the extensive formulation steps place it in the ultra‑processed NOVA 4 category.

How does the sugar and salt content in this product affect a diabetic or hypertensive diet?

With 4.8 g of sugars per 100 g, the pancakes contribute a moderate amount of carbohydrate that can impact blood glucose levels, so diabetics should portion them carefully; the low salt level of 0.9 g per 100 g is well below the average snack, making it a relatively safe choice for people managing hypertension.

Based on the ingredients, is this product suitable for vegan, keto, halal, or gluten‑free diets?

The pancakes contain egg, buttermilk powder (milk) and wheat gluten, so they are not vegan, not halal for those avoiding dairy, and not gluten‑free; the carbohydrate content (about 27 g per 100 g) also exceeds typical keto limits, limiting its suitability for keto diets.

Rowan Hill Bakery • 4 x 60g

4 Buttermilk Pancakes

Cereals And Potatoes

Product Insights

These 4 Buttermilk Pancakes from Rowan Hill Bakery are a ready‑to‑cook, high‑protein snack that combines wheat flour, banana puree and buttermilk powder. Per 100 g they provide about 250 kcal, 15.8 g protein, 7.3 g fat (0.6 g saturated), 4.8 g sugars and 0.9 g salt, earning a Nutri‑Score of B while being classified as ultra‑processed (NOVA 4) and containing four additives (E202, E422, E450, E500). The product is vegetarian and offers a good protein boost, yet it includes common allergens (egg, milk, gluten) and a moderate amount of salt, so allergy‑prone or hypertensive consumers should take note.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal250 kcal

Comparative Analysis

Compared with the average snack in its category, these pancakes contain less energy (250 kcal vs 349 kcal) and salt (0.9 g vs 4.0 g), but more protein (15.8 g vs 9.9 g) and fat (7.3 g vs 5.5 g), while sugar and saturated fat are close to the averages.

Ingredients

Water, Wheat Flour (Wheat flour, Calcium Carbonate, Iron, Niacin, Thiamin), Pasteurised Egg, Wheat Protein, Banana Puree 8.5%, Rapeseed oil, Humectant: Glycerol; Buttermilk Powder 4% (Milk), Fermented Wheat Flour, Egg White Powder, Raising Agents: Diphosphate, Sodium Carbonates, Calcium Chloride, Preservative: Potassium Sorbate, Wheat Gluten, Flavourings.

84%

35%

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