Why is The 30 70 medium sliced loaf classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

It is considered ultra‑processed because it uses refined wheat flours, a flour‑treatment agent and other industrial processes; the only listed additive is E300 (ascorbic acid), which acts as a dough improver.

How does the sugar and salt content in this loaf affect a diabetic or hypertensive diet?

With just 2.8 g of sugar and 0.82 g of salt per 100 g, the loaf is lower than the average bread, making it a comparatively safer option for blood‑glucose and blood‑pressure management, though portion size should still be considered.

Is this loaf suitable for vegan, gluten‑free, or low‑carb diets?

The loaf is vegan because all ingredients are plant‑based, but it contains wheat gluten and whole‑grain wheat flour, so it is not gluten‑free, and its carbohydrate level (≈41 g per 100 g) is typical for bread, making it unsuitable for low‑carb diets.

M&S • 800g

The 30 70 medium sliced loaf

Cereals And Potatoes

Product Insights

The 30 70 medium sliced loaf is a plant‑based sliced bread belonging to the Bread group of cereals and potatoes. It carries a Nutri‑Score of B (score 1) and is classified in NOVA group 4, indicating an ultra‑processed product with an added flour‑treatment agent (ascorbic acid) and palm‑oil‑derived ingredients. Nutritionally it offers moderate protein (10 g) and fiber (4 g) while being low in sugar (2.8 g), fat (2.4 g) and salt (0.82 g) compared with typical breads, though the presence of gluten makes it unsuitable for gluten‑free diets.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

low

Sugars

low

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal232 kcal

Fat2.4 g

Saturated Fat0.6 g

Carbohydrates40.7 g

Sugars2.8 g

Comparative Analysis

Compared with the average bakery‑product segment, this loaf contains about 40 % less sugar, 56 % less fat, 79 % less salt and 33 % fewer calories per 100 g, while providing slightly more protein than the category average.

Ingredients

Wheatflour contains Gluten (with Wheatflour, Calcium Carbonate, Iron, Niacin, Thiamin) (43%) Water. Wholemeal Wheatflour (contains Gluten) (18%) Wheat Gluten. Yeast (Yeast - Vitamin D Yeast) Dried Fermented Wheatflour (contains Gluten) Salt Palm Oil Soya Flour Rapeseed Oil - Flour Treatment Agent: Ascorbic Acid.

84%

35%

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