
Product Insights
Fruit Loaf is a plant‑based bread belonging to the cereals and potatoes – bread family, sold by Sainsbury’s in the United Kingdom. It carries a Nutri‑Score of C and is classified as ultra‑processed (NOVA 4), reflecting the presence of refined wheat flour, added sugars, rapeseed oil, palm oil and several emulsifiers. The loaf provides moderate protein (8 g per 100 g) and dietary fibre (3.4 g), but its sugar level (19 g per 100 g) is considerably higher than typical breads while its salt content is negligible.
Nutrient Levels
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Nutritional Values
Values per 100 g/ml
Comparative Analysis
Compared with the average bakery product, this Fruit Loaf contains far more sugars and carbohydrates, slightly less fat and virtually no salt, delivering lower energy but moderate protein and lower fibre.
Ingredients
Fortified British Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin), Mixed Fruit (27%) (Raisins, Sultanas), Water, Rapeseed Oil, Orange and Lemon Peel (2%), Wheat Gluten, Invert Suqar Syrup, Yeast, Dextrose, Emulsifiers: Mono - and Diglycerides of Fatty Acids, Mono - and Diacetyl Tartaric Acid Esters of Mono-and Diglycerides of Fatty Acids; Palm Oil, Salt, Soya Flour, Maize Starch, Flour Treatment Agent: Ascorbic Acid. 8g Allorau adviCe: For allergens including cereals
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Frequently Asked Questions
Everything you need to know about Fruit Loaf.


