Why is Cinnamon Toast Crunch classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

It is made from refined wheat, added sugars, rice flour, oil and multiple processing steps, which places it in NOVA 4. The ingredient list shows several additives: caramel color (E150c), BHT as a preservative (E321), soy lecithin (E322), trisodium phosphate (E339) and the sweeteners fructose, maltodextrin and dextrose.

How does the sugar and salt content in Cinnamon Toast Crunch affect a diabetic or hypertensive diet?

Each 100 g serving provides about 30 g of sugar, which can cause rapid spikes in blood glucose and is unsuitable for strict diabetic control. The 1.43 g of salt per 100 g is moderate and contributes to daily sodium intake, so people monitoring blood pressure should consume it only in small portions.

Is the soy lecithin in Cinnamon Toast Crunch a concern for people with soy allergy?

Yes. Soy lecithin is derived from soybeans and is listed as an allergen; individuals with a soy allergy should avoid this cereal to prevent allergic reactions.

General Mills • 2 oz

Cinnamon Toast Crunch

Cereals And Potatoes

Product Insights

Cinnamon Toast Crunch is a plant‑based breakfast cereal that falls under the "Cereals and potatoes" PNNS group. It carries a Nutri‑Score of D and is classified in NOVA group 4, offering about 30 g of sugar and 1.43 g of salt per 100 g while providing low saturated fat and 7.1 g of fiber. The cereal is an ultra‑processed snack containing added sugars, several food additives and both gluten and soy allergens.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

low

Sugars

high

Salt

moderate

Nutritional Values

Values per 100 g

Energy Kcal366 kcal

Energy1541 kJ

Fat8 g

Saturated Fat0.7 g

Cholesterol0 g

Comparative Analysis

Compared with the average breakfast cereal (14.1 g sugar, 8.97 g fat, 1.77 g salt per 100 g), Cinnamon Toast Crunch contains about twice as much sugar (30.4 g), a similar fat level (8.9 g), slightly less salt (1.43 g), lower fiber (7.1 g vs 8.26 g) and delivers roughly 410 kcal versus the category average of 389 kcal.

Ingredients

Whole grain wheat, sugar, rice flour, canola oil, fructose, maltodextrin, dextrose, salt, cinnamon, trisodium phosphate, soy lecithin, caramel color. bht added to preserve freshness. vitamins and minerals: calcium carbonate, iron and zinc (mineral nutrients), vitamin c (sodium ascorbate), a b vitamin (niacinamide), vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamin b1 (thiamin mononitrate), vitamin a (palmitate), a b vitamin (folic acid), vitamin b12, vitamin d3.

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