
Product Insights
Red Seal Baking Soda Toothpaste is a 100 g fluoride-free oral-care product sold by Woolworths under the Red Seal brand. Its formulation combines a high proportion of sodium bicarbonate and calcium carbonate for gentle abrasion and stain removal, sorbitol and glycerin for moisture retention, and peppermint, menthol, eucalyptus and anise oils for a fresh, minty sensation. Potential drawbacks include the presence of sodium lauryl sulfate, an irritant surfactant, artificial sweetener sodium saccharin, and an uncertain vegan status due to possible palm-derived oils.
Comparative Analysis
Red Seal Baking Soda Toothpaste positions itself in the fluoride-free, baking-soda niche of the oral-care market, offering a low-cost, Australian-store option that blends whitening abrasives with minty freshness, differentiating it from conventional fluoride toothpastes.
Ingredients
Water, Sodium bicarbonate, Calcium carbonate, sorbitol, glycerin, Sodium lauryl sulfate, Cellulose gum, Hydrated silica, Mentha piperita (Peppermint) oil, Menthol, Eucalyptus citriodora oil, Illicium verum (Anise) fruit/seed oil, Sodium saccharin, Tofarol
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Frequently Asked Questions
Everything you need to know about Red Seal Baking Soda Toothpaste.







