Is Superwhite toothpaste suitable for people with sensitive gums or mouth ulcers?

Yes, the fluoride-free formula is generally gentle, but the presence of sodium coco-sulfate and fragrance ingredients such as benzyl alcohol and limonene may cause irritation for very sensitive mouths; users with known sensitivities should test a small amount first.

What benefit does hydroxyapatite provide in Superwhite toothpaste?

Hydroxyapatite is a micro-crystalline calcium phosphate that helps to remineralize enamel and fill microscopic surface defects, contributing to a smoother, whiter appearance without the use of traditional fluoride.

How often should Superwhite be used and does it contain any controversial ingredients?

The toothpaste can be brushed twice daily as part of a regular oral-care routine; while it avoids fluoride, it does include surfactants (sodium coco-sulfate) and preservatives (sodium benzoate, potassium sorbate) which some consumers consider controversial, though they are approved for oral use at the listed concentrations.

Biomed, ООО "Органик-Фармасьютикалз" • 100 g

Superwhite

Hygiene

Product Insights

Superwhite is a 100 g Swiss-produced toothpaste from the Biomed brand, marketed as vegan, vegetarian, halal and fluorine-free, and packaged in a cardboard outer box with a plastic tube. The formula blends whitening agents such as hydroxyapatite and zinc gluconate with natural extracts like peppermint oil, stevia and plant extracts, offering a fresh taste without synthetic fluoride. However, it also contains surfactants (sodium coco-sulfate), preservatives (sodium benzoate, potassium sorbate) and fragrance components (benzyl alcohol, limonene) that may irritate sensitive gums or cause allergic reactions in some users.

Nutrient Levels

Traffic light indicators

Fat

low

Saturated Fat

low

Sugars

low

Salt

low

Comparative Analysis

Superwhite positions itself as a Swiss-made, fluoride-free, vegan toothpaste that combines hydroxyapatite and zinc gluconate for natural whitening, distinguishing it from conventional fluoride toothpastes.

Ingredients

Aqua, Hydrated Silica, Hydrogenated Starch Hydrolysate, Dicalcium Phosphate Dihydrate, Glycerin, Sodium Coco-Sulfate, Cellulose Gum, Aroma, Zinc Gluconate, Benzyl Alcohol, Mentha Piperita Oil, Menthyl Lactate, Stevia Rebaudiana Leaf Extract, Tetrasodium Glutamate Diacetate, Hydroxyapatite, Arginine, Cocos Nucifera Oil, Cinnamomum Cassia Bark Extract, Decyl Glucoside, Ananas Sativus Fruit Extract, Cinnamomum Camphora Bark Oil, Thymus Serpillum Oil, Betula Alba Leaf Extract, Plantago Major Leaf Extract, Sodium Bicarbonate, Populus Tremuloides Bark Extract, Sodium Hydroxide, Helianthus Annuus Seed Oil, Sodium Benzoate, Potassium Sorbate, Limonene.

84%

35%

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