
Product Insights
Directions Apple Green is a sprayable hair tint from the La rich'e brand, packaged in an 89 ml dose and available at retailers such as Cosmo, Chillhouse and EMP. Its formulation blends water with conditioning agents like cetearyl alcohol and a quaternary ammonium compound, while the vivid apple-green hue is produced by a mixture of synthetic dyes including HC Blue No. 15, Basic Blue 99, HC Yellow No. 4 and Basic Yellow 40. The product delivers quick, intense color coverage, but the inclusion of parabens, multiple synthetic colorants and emulsifiers such as ceteareth-20 may cause irritation for sensitive scalps, so a patch test is recommended.
Comparative Analysis
In the hair-color market, Directions Apple Green positions itself as a bold, spray-on apple-green tint for alternative-style consumers, offering fast, on-the-spot application and an intense pigment load that differentiates it from conventional permanent dyes.
Ingredients
INGREDIENTS: Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Methylparabern, HC Blue No.15, Basic Blue 99, HC Yellow No.4, Basic Yellow 40, HC Yellow No. 2, Acid Blue 9
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Frequently Asked Questions
Everything you need to know about Directions Apple green.







