Why is Maxi King classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

NOVA 4 applies to foods made mostly from industrial formulations and containing multiple additives; Maxi King lists four additives: E322 (lecithins), E417 (guma tara), E471 (mono‑ and diglycerides of fatty acids) and E500ii (sodium bicarbonate).

How does the sugar and saturated fat content in Maxi King affect a diabetic or heart‑health diet?

The high sugar level (35.6 g per 100 g) can cause rapid blood‑glucose spikes, making it unsuitable for diabetic management, while the elevated saturated fat (19 g per 100 g) may raise LDL cholesterol and is not recommended for heart‑healthy diets.

Is the hazelnut ingredient in Maxi King a concern for people with nut allergies?

Yes, hazelnuts are present (10.5 % of the product) and are identified as a major allergen, so individuals with tree‑nut allergies should avoid this snack.

Kinder • 35 g

Maxi King

Sugary Snacks

Product Insights

Maxi King is a sweet confectionery snack classified in the Sugary snacks group, carrying a Nutri-Score of E and placed in NOVA 4, indicating an ultra-processed product. It offers 6.7 g of protein per 100 g, includes 10.5 % hazelnuts, and is labeled as free from preservatives and artificial colourings, while its salt level (0.19 g/100 g) is below the average for similar snacks. However, the snack is very high in fat (37.5 g) and saturated fat (19 g), contains 35.6 g of sugars per 100 g, includes palm oil and four additives (E322, E417, E471, E500ii), and lists common allergens such as milk, eggs, gluten, soy and nuts.

Nutrient Levels

Traffic light indicators

Fat

high

Saturated Fat

high

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal520 kcal

Fat37.5 g

Saturated Fat19 g

Trans Fat0 g

Monounsaturated Fat0 g

Comparative Analysis

Compared with the average snack in its category, Maxi King provides 37.5 g of fat per 100 g, more than three times the typical 10.5 g, while its sugar (35.6 g) and salt (0.19 g) levels are below the category averages of 53.4 g and 0.36 g respectively.

Ingredients

(какаово масло, захар, пълномаслено сухо МЛЯКО, какаова маса, емулгатор: лециТИНи (СОЯ), ванИЛИН), пастьоризирано МЛЯКО (145%), захар, карамел, подсладено кондензирано МЛЯКО, захар, ЛЕШНИЦИ, палмово масло, ароматизант), ЛЕШНИЦИ (10,5%), палмоВО масло, обезмаслено сухо МЛЯКО (5,5%), ПШЕНИЧНО брашно, обезводнено МАСЛО, оризово брашно, нишесте от тапиока, емулгатори (моно-и ДИГЛИцериди на мастни КИселини, лецитиНИ (СОЯ), ванилин, сОЛ, набухвател (натриев хидроген карбонат), сгъстител (гума тара),

84%

35%

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