
Product Insights
Vita-Rich is a 750 ml Johnson & Johnson shampoo formulated with a blend of surfactants such as Sodium Laureth Sulfate and Sodium Lauryl Sulfate for cleansing, along with conditioning agents like Polyquaternium-7 and skin-soothing ingredients such as oat flour, honey extract and yogurt powder. The presence of fragrance, strong surfactants, and preservatives means the product may irritate very sensitive scalps or skin, while the added moisturizers aim to provide extra hydration for normal to dry hair. Packaged in a plastic bottle, it offers a balance of deep cleaning power and moisturizing benefits but carries the typical trade-offs of conventional shampoo chemistry.
Comparative Analysis
Vita-Rich positions itself as a nutrient-rich Johnson & Johnson shampoo that leverages oat flour, honey and yogurt extracts to provide extra hydration, distinguishing it from standard cleansers that rely solely on surfactants.
Ingredients
Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Avena Sativa Kernel Flour, Mel Extract, Yogurt Powder, Polyquaternium-7, Sodium Lauryl Sulfate, Styrene/Acrylates Copolymer, Hydroxypropyl Methylcellulose, Citric Acid, Sodium Hydroxide, Potassium Sorbate, Sodium Benzoate, Parfum.
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Frequently Asked Questions
Everything you need to know about Vita-Rich.







