Why is Activia Prune Yogurt classified as ultra‑processed (NOVA 4) and what specific additives does it contain?

It is considered ultra‑processed because the formulation includes several industrial ingredients beyond simple fermentation, such as thickeners (modified starch and pectin, E440), acidity regulators (citric acid E330 and sodium citrates E331), natural aromas (E14xx) and added sugars, all of which place it in the NOVA 4 category.

How does the high sugar content affect diabetic or hypertensive diets?

Each 100 g serving provides 14.9 g of total sugars, including 5.3 g of added sugars, which can cause rapid blood‑glucose spikes and is unsuitable for strict diabetic meal plans, while the modest 0.18 g of salt, although low, still adds to overall sodium intake for individuals managing hypertension.

Is the milk in this product a concern for lactose‑intolerant consumers?

The primary ingredient is whole milk, which contains lactose; therefore, people with lactose intolerance may experience digestive discomfort unless they use lactase supplements or choose a lactose‑free alternative.

Activia • 500 g (4x125g)

Activia saveur Pruneaux

Milk And Dairy Products

Product Insights

Activia Prune Yogurt is a fermented dairy dessert belonging to the milk and dairy products family. It carries a Nutri‑Score of C and is classified in the ultra‑processed NOVA 4 group, reflecting the presence of added sugars, thickeners (modified starch, pectin), acidity regulators (citric acid, sodium citrates) and natural flavorings. Nutritionally, it offers modest fat (3.6 g) and low salt (0.18 g) per 100 g but contains a high level of sugars (14.9 g) and added sugars (5.3 g), which may be a drawback for sugar‑restricted diets.

Nutrient Levels

Traffic light indicators

Fat

moderate

Saturated Fat

moderate

Sugars

high

Salt

low

Nutritional Values

Values per 100 g

Energy Kcal114 kcal

Fat3.6 g

Saturated Fat2.5 g

Carbohydrates15.3 g

Sugars14.9 g

Comparative Analysis

Compared with the average fruit‑flavored yogurt, this Activia prune yogurt contains more sugar (14.9 g vs 11.05 g) but less fat (3.6 g vs 4.89 g), slightly less saturated fat (2.5 g vs 2.75 g), considerably lower salt (0.18 g vs 0.58 g) and fewer calories (114 kcal vs 131.5 kcal).

Ingredients

lait entier (Origine: France) sucre (5,3%), pruneau (5%) rehydraté, Lait écrémé concentré ou en poudre (Origine: UE), crème (lait) (Origine: France), épaississants (amidon transformé, pectine), arômes natures, correcteurs d'acidité (acide citrique, citrates de sodium), ferments lactiques dont bifidobacterium (Bifidus ActiRegularis) (lait).

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