
Product Insights
The Rocket Volum' Express is a mascara by Maybelline (L'Oréal) that promises dramatic, quick‑dry volume using a specialized brush. Its formulation combines water, PEG‑200 Glyceryl Stearate, a polymer blend (styrene/acrylates/ammonium methacrylate copolymer), a wax mixture including beeswax, carnauba wax, and paraffin, plus pigments such as iron oxides, titanium dioxide, and mica for intense color. However, the product includes synthetic polymers, phenoxyethanol, and non‑vegan beeswax, which may irritate sensitive eyes or be avoided by those seeking completely vegan cosmetics.
Comparative Analysis
In the competitive mascara market, The Rocket Volum' Express targets consumers seeking instant, high‑impact volume and distinguishes itself with a fast‑dry brush, polymer‑rich film former, and dense pigment load, while its inclusion of non‑vegan waxes and synthetic preservatives sets it apart from the clean‑beauty segment.
Ingredients
AQUA/WATER, PEG-200 GLYCERYL STEARATE, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, CERA ALBA / BEESWAX, PARAFFIN, COPERNICIA CERIFERA CERA / CARNAUBA WAX, BUTYLENE GLYCOL, STEARIC ACID, CETYL ALCOHOL, PALMITIC ACID, ETHYLENEDIAMINE / STEARYL DIMER DILINOLEATE COPOLYMER, VP/EICOSENE COPOLYMER, LITHIUM MAGNESIUM SODIUM SILICATE, DIMETHICONE, AMINOMETHYL PROPANEDIOL, PHENOXYETHANOL SILICA, CAPRYLYL GLYCOL, SODIUM DEHYDROACETATE, TOCOPHERYL ACETATE, SODIUM LAURETH SULFATES, ASETHICONOL, DISODIUM EDTA, TETRASODIUM EDTA, [+/- MAY CONTAIN CI 77491, CI 77492, CI 77499 / IRON OXIDES, CI 77007 / ULTRAMARINES, CI 77891 / TITANIUM DIOXIDE, MICA, CI 75470 / CARMINE, CI 77288 / CHROMIUM OXIDE GREENS, CI 77289 / CHROMIUM HYDROXIDE GREEN, CI 77742 / MANGANESE VIOLET, CI 77510 / FERRIC FEROCYANIDE
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Frequently Asked Questions
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