Johnson's
cottontouch newborn wash & shampoo
Product Insights
Cottontouch Newborn Wash & Shampoo from Johnson's is a 2‑in‑1 cleanser formulated with mild surfactants such as Cocamidopropyl Betaine, Decyl Glucoside, and a cotton infusion to gently clean a baby's delicate scalp and skin. The formula also contains fragrance, phenoxyethanol, sodium benzoate and a PEG‑based emulsifier, which can be irritating for highly sensitive newborn skin and are often avoided by parents seeking fully natural products. Overall, the product is intended for daily use at bath time, offering an easy rinse‑off wash while aiming to balance gentleness with preservative stability.
Comparative Analysis
Positioned as a dedicated newborn wash, it combines a cotton‑softening touch with a gentle surfactant blend, differentiating it from standard baby shampoos that focus solely on cleansing.
Ingredients
Water*, Cocamidopropyl Betaine*, PEG-80 Sorbitan Laurate*, Decyl Glucoside*, Cotton*, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Phenoxyethanol, Sodium Benzoate, Fragrance, Coco-Glucoside, Glyceryl Oleate*, Sodium Hydroxide, Ethylhexylglycerin, Tetrasodium Glutamate Diacetate*
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Frequently Asked Questions
Everything you need to know about cottontouch newborn wash & shampoo.
