Ivory
Gentle Body Wash
Product Insights
Gentle Body Wash is a liquid cleanser marketed for daily body use, with a formula based mainly on water, sodium lauryl sulfate, cocamidopropyl betaine and a modest amount of glycol distearate for skin softness. The product is free of colorants and includes a mild surfactant blend, but it also contains the strong detergent sodium lauryl sulfate, fragrance, and the preservatives methylchloroisothiazolinone and methylisothiazolinone, which can cause irritation for sensitive skin. Overall, the formula is classified as a highly processed (NOVA 4) cosmetic, offering a traditional cleansing experience while presenting potential irritants that some users may wish to avoid.
Comparative Analysis
In a market crowded with specialty and natural body washes, this Ivory Gentle Body Wash differentiates itself by offering a simple, no-colorant formula and an affordable price, appealing to shoppers who prefer a classic, straightforward cleanser.
Ingredients
Water/EAU, sodium Lauryl sulfate, cocamidopropyl betaine, sodium chloride, fragrance/parfum, glycol distearate, sodium citrate, sodium xylenesulfonate, benzyl alcohol, sodium benzoate, hydroxypropyl methylcellulose, citric acid, disodium EDTA, methylchloroisothiazolinone, methylisothiazolinone
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Frequently Asked Questions
Everything you need to know about Gentle Body Wash.
