Aveda
Shampure Dry Shampoo
Product Insights
Shampure Dry Shampoo from Aveda is a water-free hair refresher that uses corn starch, tapioca starch and a light fragrance to absorb excess oil and leave a fresh scent. The formula is vegan, sulfate-free and free from parabens, making it suitable for most hair types and for those seeking a quick clean-up between washes. However, the inclusion of fragrance (parfum) and the preservative potassium sorbate may cause irritation for highly sensitive scalps or individuals prone to fragrance allergies.
Comparative Analysis
Aveda's Shampure Dry Shampoo targets the premium dry-shampoo segment by leveraging natural corn and tapioca starches for oil-absorbing performance and a signature fragrance, offering a quick, sulfate-free refresh without the need for water.
Ingredients
Zea Mays (Corn) Starch, Tapioca Starch, Fragrance (Parfum), Potassium Sorbate, Citric Acid
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Frequently Asked Questions
Everything you need to know about Shampure Dry Shampoo.
